Market Segmentation

 

 


 

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Self Paced

Turn your idea into a business, as you learn the essential skills needed to effectively identify and target customers. Entrepreneurship 101 prepares you for the MIT Global Entrepreneurship Bootcamp! The bootcamp is a one-week, intensive entrepreneurship education program that challenges you to start a company in 5 days. The Bootcamp offers you the unique opportunity to be mentored by MIT faculty and MIT alumni entrepreneurs and investors as you begin your new entrepreneurial journey.

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Feb 20th 2017

Explore how and why market segmentation can be used to improve business performance. Marketing is all about putting the customer at the centre of the business. But what exactly does that mean for today’s organisations, and what challenges do marketers face in satisfying ever more demanding customers in the age of digital disruption? In this free online course, you look at the challenges marketers are facing today and how they can gain a competitive advantage by using the vast amount of customer data available to segment, target and personalise products for their customers.

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Aug 2nd 2016

Learn how to analyze your competition and effectively segment your market to improve overall customer satisfaction and company profits.

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Sep 23rd 2015

This Short Course from +Acumen and Grameen Foundation will teach you about market segmentation, or how to divide your market into clusters that have relatively similar needs.

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