Marketing

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Introduction to Marketing (Coursera) Coursera
University of Pennsylvania

Introduction to Marketing (Coursera)

Dive into the fundamentals of marketing with 'Introduction to Marketing' from Coursera. This comprehensive course, led by distinguished Wharton professors, explores key concepts like branding, focusing on the customer, and effective market entry strategies. Whether you're a beginner or looking to refine your skills, this course provides invaluable insights for aspiring marketers.

Nov 16th 2026
5-12 Weeks
Advanced Competitive Strategy (Coursera) Coursera
Ludwig-Maximilians-Universität München

Advanced Competitive Strategy (Coursera)

Discover how leading companies maintain a competitive edge by understanding Advanced Competitive Strategy. This comprehensive course explores techniques like increasing switching costs, facilitating strategic lock-ins, and employing price discrimination and product differentiation to boost profits and secure long-term customer loyalty.

Nov 16th 2026
5-12 Weeks
Introducción a las redes sociales. Sus objetivos y métricas. (Coursera) Coursera
Tecnológico de Monterrey

Introducción a las redes sociales. Sus objetivos y métricas. (Coursera)

Este curso te ofrece una comprensión profunda de las redes sociales como herramientas poderosas para la comunicación y marketing. Explorarás sus objetivos fundamentales, cómo medir su éxito y desarrollarás estrategias efectivas para involucrar a tus audiencias.

Nov 16th 2026
5-12 Weeks
Beneficios y características de las redes sociales más significativas (Coursera) Coursera
Tecnológico de Monterrey

Beneficios y características de las redes sociales más significativas (Coursera)

Sumérgete en el mundo de las redes sociales con nuestro curso especializado. Aprenderás sobre la evolución de estas plataformas, su impacto en los negocios y cómo identificar las más relevantes del momento actual. Prepárate para aprovechar al máximo las oportunidades que ofrecen las redes sociales.

Nov 16th 2026
5-12 Weeks
Marketing analytics: Know your customers (Coursera) Coursera
Macquarie University

Marketing analytics: Know your customers (Coursera)

Are you looking to put your customers at the heart of your organization's strategy? This Marketing Analytics course will teach you essential skills in measuring what matters most to maximize customer value. With video lectures, quizzes, industry interviews, and assessments, this structured learning experience is designed to equip you with the knowledge needed to make informed marketing decisions.

Nov 16th 2026
5-12 Weeks
Marketing no mundo digital (Coursera) Coursera
University of Illinois at Urbana-Champaign

Marketing no mundo digital (Coursera)

Este curso oferecido pela Coursera explora como as tecnologias digitais estão transformando o mundo do marketing. Com mais de 250 mil alunos, este é um dos cursos mais populares que analisam a revolução digital nas práticas e funções das empresas e consumidores. Aprenda estratégias eficazes para se destacar no mercado competitivo.

Nov 16th 2026
4 Weeks
Effective Marketing in the Global Marketplace (Coursera) Coursera
Coursera Instructor Network

Effective Marketing in the Global Marketplace (Coursera)

Dive into the world of global marketing with our expert-led course designed to equip you with the essential skills needed to thrive in today's interconnected market. From understanding your target audience to creating a powerful value proposition, this course will guide you through the complexities of international marketing, helping you build a brand that resonates globally and drives business success.

Nov 16th 2026
1 Week
Viral Marketing and How to Craft Contagious Content (Coursera) Coursera
University of Pennsylvania

Viral Marketing and How to Craft Contagious Content (Coursera)

Ever wondered why some ideas become wildly popular while others fade into obscurity? This course delves into the science of viral marketing, teaching you how to craft contagious content that captivates audiences and spreads rapidly. Master the art of making your message stick, increase influence, generate word-of-mouth buzz, and leverage social networks for maximum impact.

Nov 9th 2026
4 Weeks
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