Strategy

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Platform Strategy for Business (edX)

Learn how to design, launch, monetize and compete in a networked platform market. Firms such as Apple, Alibaba, Facebook, SalesForce, Uber and Yelp operate as platform ecosystems that match buyers and sellers, gain value and market share from network effects, and harness their users to innovate. This course teaches [...]
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Management in Engineering: Strategy and Leadership (edX)

Jan 11th 2022
Management in Engineering: Strategy and Leadership (edX)
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Analyze challenging real-life business cases that engineering managers face on a variety of topics. Apply management tools and relevant skills to manage innovation. This course was formerly known as Management in Engineering II. As part of the Principles of Manufacturing MicroMasters program, this course aims to provide exposure to [...]
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Leadership Through Marketing (Coursera)

The success of every organization depends on attracting and retaining customers. Although the marketing concepts for doing so are well established, digital technology has empowered customers, while producing massive amounts of data, revolutionizing the processes through which organizations attract and retain customers. In this course, students will learn how [...]
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Customer-Centric IT Strategy (Coursera)

Now more than ever, corporations are investing heavily in IT. The quality of these investments affect the daily work of millions, yet it’s not uncommon to see industry surveys where the failure rates for IT projects is over 50%. It’s possible to do better and it’s possible to do [...]
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Negotiation Strategies and Styles (Coursera)

The dilemma of the negotiator is a phenomenon that is derived from the tension that arises when, in the light of a specific situation, the optimum negotiation strategy must be discerned. The term was made popular by Professors David Lax and James Sebenius, of the Harvard Business School, to [...]
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International Business Venturing Abroad (Coursera)

Nov 29th 2021
International Business Venturing Abroad (Coursera)
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This course reviews and evaluates the many ways that businesses can engage in international commerce. First presented are the three decisions that any business needs to make to go global, including a model for country selection. Next, modes of exporting and importing are discussed, followed by a review of [...]
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Global Public Procurement (Coursera)

Students will learn the key principles of public procurement with public entities, including national international organizations. This course also illustrates practical examples and models on understanding the processes and procedurals of public procurement. Through the course, students will learn practical information such as registering as vendors and finding and [...]
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Design-Led Strategy: Design thinking for business strategy and entrepreneurship (Coursera)

This course is for entrepreneurial managers who are looking for tools and techniques to introduce exciting, innovative products or services to market quickly and informed by high-quality customer insights. It is applicable to a range of organizations from small-medium sized enterprises through to corporates, and across a range of [...]
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Bridging the Gap between Strategy Design and Delivery (Coursera)

In today’s competitive business environment, organizations are facing unprecedented levels of change and disruption. Only 1 out of 10 executives based on a global survey admit that their organizations successfully deliver all of their strategic initiatives. This course will help you as a leader of your organization to bridge [...]
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Impact from Digital Transformation: Full course (Coursera)

Nov 29th 2021
Impact from Digital Transformation: Full course (Coursera)
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This course is about what you can do when everything around you seems to be moving due to digital change. It is about how to handle the disruptive process that tends to unfold in industry nowadays due to digitalisation. The way to handle this is what is here referred [...]
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