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Search Advertising (Coursera)

Consumers search for virtually everything. This includes the things that small businesses do, from restaurants to bespoke products. When consumers search they get organic results along with paid results. Paid search ads are systematically designed to be relevant. As a result, they’re often useful at getting consumers where they [...]
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Marketing Verde (Coursera)

Al finalizar este curso serás capaz de diseñar y ejecutar campañas para productos, servicios o iniciativas relacionadas con algún tema ambiental, así como también de crear propuestas de valor para cualquier producto o servicio con criterios de sostenibilidad ambiental, es decir, generando el mayor valor para la marca y [...]
8
Average: 8 ( 3 votes )

Medir y optimizar campañas de marketing en redes sociales (Coursera)

Jan 17th 2022
Medir y optimizar campañas de marketing en redes sociales (Coursera)
Course Auditing
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Effort
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Este curso te proporcionará las habilidades para optimizar tus acciones de marketing en redes sociales. Aprende a evaluar e interpretar los resultados de tus campañas publicitarias. Aprende a evaluar la efectividad de la publicidad a través de estudios de mejora y optimiza tus campañas con pruebas divididas. Comprende cómo [...]
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Medir e otimizar campanhas de marketing de mídias sociais (Coursera)

Este curso fornece as habilidades para otimizar seus esforços de marketing de mídias sociais. Aprenda a avaliar e interpretar os resultados de suas campanhas publicitárias. Saiba como avaliar a eficácia da publicidade por meio de estudos de aumento e otimizar suas campanhas com testes de divisão. Entenda como a [...]
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Measure and Optimize Social Media Marketing Campaigns (Coursera)

This course provides you with the skills to optimize your social media marketing efforts. Learn to evaluate and interpret the results of your advertising campaigns. Learn how to assess advertising effectiveness through lift studies and optimize your campaigns with split testing. Understand how advertising effectiveness is measured across platforms [...]
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Requerimientos, planeación, ejecución y medición de estrategias para redes sociales (Coursera)

¿Te has preguntado cómo se manejan las campañas a través de las redes sociales? ¿Cómo es el proceso que se realiza? ¿Cómo puedo sacar provecho de ellas para posicionar mi producto o mi servicio? Éstas y muchas más preguntas nos hacemos al ser parte de los consumidores que [...]
7
Average: 7 ( 4 votes )

Introduction to Digital Marketing (FutureLearn)

Sep 27th 2021
Introduction to Digital Marketing (FutureLearn)
Course Auditing
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Build your digital marketing tools and lay the groundwork to plan, create, and measure digital marketing campaigns. Develop your digital marketing knowledge and skills. With long-term trends such as the move to online banking, retail, education, and telehealth being accelerated by the COVID-19 pandemic, the future is evolving into [...]
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Sep 27th 2021
Course Auditing
54.00 EUR

Marketing Analytics (FutureLearn)

Jan 4th 2021
Marketing Analytics (FutureLearn)
Course Auditing
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Effort
Languages
Learn the basics of marketing analytics and understand how to use data to ensure your marketing is effective. Companies large and small are inundated with data about consumer choices. But that wealth of information does not always translate into better decisions. Knowing how to interpret data is the challenge [...]
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