Writing

Writing well is one of the most important skills you can develop to be successful in the business world. Over seventy companies and thirty thousand students--from professional writers to new employees to non-native English speakers to seasoned executives--have used the techniques in Business Writing to power their ability to [...]

This course will teach you how to use your written words to become more persuasive. You’ll learn creative ways to use syntax, effective techniques for telling stories, and a clever method for arranging a complex series of information. You’ll also get a chance to both professionalize your use of [...]

This second course in the Good with Words: Writing and Editing series will help you become an effective architect of information, both with your sentences and with your paragraphs. You’ll learn that the traditional advice to “Show, don’t tell” is incomplete and that skilled writers actually switch back and [...]

This course teaches scientists to become more effective writers, using practical examples and exercises. Topics include: principles of good writing, tricks for writing faster and with less anxiety, the format of a scientific manuscript, peer review, grant writing, ethical issues in scientific publication, and writing for general [...]

Do you need to write more easily and effectively in English? This course will provide the tools to help you do just that. You will develop your personal voice in your writing. You will develop strategies to plan and produce clear, understandable text. You will learn and practice specific [...]

In this course, you will further examine how businesses create value for customers. In Marketing Management I, you learned the major elements of the marketing mix - product policy, channels of distribution, communication, and pricing - and saw how they fit within different analytical frameworks that are useful to [...]

This course is for curious students and aspiring authors with a passion for writing for young readers. Participate in a dynamic online community of writers as you experiment with your own writing and develop your voice. This course will guide you with a combination of video lectures, online readings, [...]

This course aims to improve your Business English writing skills by developing your use of vocabulary, grammar, understanding of different business writing genres, and your ability to write professional business documents. Skills learned in this course will be used in the cross-cultural communications course and help prepare you to [...]