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Lead Management with HubSpot (Coursera)

Oct 10th 2022
Lead Management with HubSpot (Coursera)
Course Auditing
Categories
Effort
Languages
In this course, you will learn how to create and implement an effective lead management strategy for your business using HubSpot’s tools. After learning the importance of lead management within the context of the buyer’s journey, you will learn best practices for auditing and mapping out your process [...]
Oct 10th 2022
Course Auditing
44.00 EUR/month

Comunicação Digital e Consumidores (Coursera)

Nossas boas-vindas ao Curso Comunicação Digital e Consumidores. Neste curso, você aprenderá sobre dois pontos centrais do Marketing Digital: a comunicação e os consumidores. Ao final deste curso, você será capaz de preparar um plano de comunicação digital para obter os resultados esperados.

Cluster Analysis, Association Mining, and Model Evaluation (Coursera)

Welcome to Cluster Analysis, Association Mining, and Model Evaluation. In this course we will begin with an exploration of cluster analysis and segmentation, and discuss how techniques such as collaborative filtering and association rules mining can be applied. We will also explain how a model can be evaluated for [...]

Qualitative Data Analysis with MAXQDA Software (Coursera)

This course will introduce you to MAXQDA software for easier data analysis during the qualitative research process. You'll explore how to do memos, variables, segmentation, coding, and data reduction techniques all in this course!

Positioning: What you need for a successful Marketing Strategy (Coursera)

Positioning, the must have for a successful Marketing Strategy Positioning is the heart of any Marketing Strategy, the core that you must get right. It does not matter whether you start with a clearly defined target group or with a differential value proposition: You are going to end up [...]

The Fundamentals of Revenue Management: The Cornerstone of Revenue Strategy (Coursera)

With a fixed capacity, a highly disposable product and high fixed costs, hotels are a natural candidate for the application of revenue management. Originally developed by the airlines in the 1970s, these analytics-based techniques help predict consumer behavior at the hotel’s market level so that the hotel can sell [...]

Fundamentals of Digital Image and Video Processing (Coursera)

Oct 10th 2022
Fundamentals of Digital Image and Video Processing (Coursera)
Course Auditing
Categories
Effort
Languages
In this class you will learn the basic principles and tools used to process images and videos, and how to apply them in solving practical problems of commercial and scientific interests. Digital images and videos are everywhere these days – in thousands of scientific (e.g., astronomical, bio-medical), consumer, industrial, [...]

Intro to Operating Systems 2: Memory Management (Coursera)

Oct 3rd 2022
Intro to Operating Systems 2: Memory Management (Coursera)
Course Auditing
Categories
Effort
Languages
Learn the inner workings of operating systems without installing anything! This course is designed for learners who are looking to maximize performance by understanding how operating systems work at a fundamental level. The modules in this course cover segmentation, paging, swapping, and virtual [...]

Data Analytics Methods for Marketing (Coursera)

Oct 3rd 2022
Data Analytics Methods for Marketing (Coursera)
Course Auditing
Categories
Effort
Languages
This course explores common analytics methods used by marketers. You’ll learn how to define a target audience using segmentation with K-means clustering. You’ll also explore how linear regression can help marketers plan and forecast. You’ll learn to evaluate the effectiveness of advertising using experiments as well [...]