Marketing Measurement Strategy

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Foundations of marketing analytics (Coursera) Coursera
ESSEC Business School

Foundations of marketing analytics (Coursera)

Dive into the world of data-driven marketing with 'Foundations of Marketing Analytics'. This course is tailored for students, analysts, and data scientists eager to harness statistical knowledge in real-world business scenarios, particularly within the realm of marketing. Whether you're an experienced statistician or a curious analyst looking to transition into a business role, this course offers a comprehensive exploration of applying analytical skills to enhance marketing strategies.

Jun 15th 2026
5-12 Weeks
Assess for Success: Marketing Analytics and Measurement (Coursera) Coursera
Google

Assess for Success: Marketing Analytics and Measurement (Coursera)

Dive into the world of digital marketing analytics with 'Assess for Success: Marketing Analytics and Measurement'. This comprehensive course is part of Google's Digital Marketing & E-commerce Certificate program, designed to equip you with essential skills in analyzing data from various sources to gain valuable customer insights. Master the art of creating media plans, setting performance goals, and leveraging analytics tools to drive success in your digital marketing campaigns.

Jun 8th 2026
4 Weeks
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