Strategic Marketing

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Time, Change, and Decisions for Marketing (Coursera)

May 26th 2025
Time, Change, and Decisions for Marketing (Coursera)
Course Auditing
Coursera
University of Colorado Boulder
Categories
Business
Marketing & Communication
Effort
Intermediate
3 Weeks
5-10 Hours/Week
Languages
English
English
Time, Change, and Decisions for Marketing (Coursera)
"Time, Change, and Decisions for Marketing" shows how advanced analytics can be used to adapt and optimize marketing strategies in response to evolving market conditions. Unique to this course is the integration of advanced analytics into strategic marketing decision-making, equipping learners with the skills and knowledge to lead [...]
Data Science for Marketing Specialization
Marketing
Time Series
Analytics
Strategic Marketing
Decision Making
Coursera Plus
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May 26th 2025
Course Auditing
Coursera
University of Colorado Boulder
Business
Marketing & Communication
Intermediate
3 Weeks
5-10 Hours/Week
45.00 EUR/month
English
English

Marketing Estratégico (Coursera)

May 26th 2025
Marketing Estratégico (Coursera)
Course Auditing
Coursera
FIA Business School
Categories
Marketing & Communication
Effort
Beginner
4 Weeks
5-10 Hours/Week
Languages
Portuguese
Portuguese
Marketing Estratégico (Coursera)
Nossas boas-vindas ao Curso Marketing Estratégico. Neste curso, você terá as principais noções sobre como conduzir o Marketing de uma organização de modo estratégico. A abordagem escolhida é aquela que enxerga as atividades mercadológicas como instrumentos fundamentais para a obtenção de vantagem competitiva e melhores relações com os [...]
Roadmap para a Estratégia Specialization
Strategic Marketing
Market Segmentation
Brand Positioning
Consumer Behavior
Coursera Plus
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May 26th 2025
Course Auditing
Coursera
FIA Business School
Marketing & Communication
Beginner
4 Weeks
5-10 Hours/Week
44.00 EUR/month
Portuguese
Portuguese

Pesquisa de Mercado e a Gestão Estratégica de Marketing (Coursera)

May 26th 2025
Pesquisa de Mercado e a Gestão Estratégica de Marketing (Coursera)
Course Auditing
Coursera
FIA Business School
Categories
Marketing & Communication
Effort
Beginner
4 Weeks
5-10 Hours/Week
Languages
Portuguese
Portuguese
Pesquisa de Mercado e a Gestão Estratégica de Marketing (Coursera)
Nossas boas-vindas ao Curso Pesquisa de Mercado e a Gestão Estratégica de Marketing. Neste curso, você aprenderá sobre o papel dos dados e informações para decisões de marketing. Serão explorados pontos como sistema de inteligência de marketing, o uso de dados e informações para segmentação, testes de hipóteses, experimentação [...]
Pesquisa de Mercado e Estratégia de Marketing Specialization
Market Research
Strategic Marketing
Strategic Management
Marketing
Coursera Plus
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May 26th 2025
Course Auditing
Coursera
FIA Business School
Marketing & Communication
Beginner
4 Weeks
5-10 Hours/Week
42.00 EUR/month
Portuguese
Portuguese

Mercadeo analítico (Coursera)

May 26th 2025
Mercadeo analítico (Coursera)
Course Auditing
Coursera
University of Virginia
Categories
Business
Marketing & Communication
Effort
Beginner
5-12 Weeks
1-4 Hours/Week
Languages
Spanish
Arabic
French
Portuguese
Russian
English
Spanish
Mercadeo analítico (Coursera)
Las organizaciones grandes y pequeñas están inundadas de datos sobre las elecciones de los consumidores. Pero esa riqueza de información no siempre se traduce en mejores decisiones. Saber cómo interpretar los datos es el desafío, y se espera que los mercadólogos en particular usen cada vez más la analítica [...]
Analytical Marketing
Brand Architecture
Brand Analysis
Customer Lifetime Value
Strategic Marketing
Regression
Marketing Experiments
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May 26th 2025
Course Auditing
Coursera
University of Virginia
Business
Marketing & Communication
Beginner
5-12 Weeks
1-4 Hours/Week
66.00 EUR
Spanish
Arabic
French
Portuguese
Russian
English
Spanish

Machine Learning for Marketers (Coursera)

May 19th 2025
Machine Learning for Marketers (Coursera)
Course Auditing
Coursera
University of Colorado Boulder
Categories
Statistics & Data Analysis
Data Science
Effort
Intermediate
4 Weeks
5-10 Hours/Week
Languages
English
English
Machine Learning for Marketers (Coursera)
"Machine Learning for Marketers" is an advanced course tailored for professionals looking to integrate machine learning into their marketing strategies. This course uniquely focuses on both predictive analytics and decision-making, using supervised learning methods to analyze and forecast customer behavior. Participants will learn to implement advanced machine learning techniques, [...]
Machine Learning
Marketing
Decision Making
Supervised Learning
Strategic Marketing
Unsupervised Learning
CART
Coursera Plus
View more details
May 19th 2025
Course Auditing
Coursera
University of Colorado Boulder
Statistics & Data Analysis
Data Science
Intermediate
4 Weeks
5-10 Hours/Week
44.00 EUR
English
English

Strategic Self-Marketing and Personal Branding (Coursera)

Nov 18th 2024
Strategic Self-Marketing and Personal Branding (Coursera)
Course Auditing
Coursera
The State University of New York
Categories
Management & Leadership
Personal and Professional Development
Effort
Intermediate
4 Weeks
1-4 Hours/Week
Languages
English
Spanish
Russian
Portuguese
French
English
Strategic Self-Marketing and Personal Branding (Coursera)
In this course, you will engage in developing and strengthening the emotional component of your career brand. Acting as “your own Chief Executive Officer” (P. Drucker), you will learn how to use strategic marketing models and techniques for enhancing your personal image. Acting as "your own Chief Executive Officer" [...]
Career Brand Management Specialization
Personal Branding
Self-Marketing
Strategic Marketing
Marketing Planning
Brand Management
Brand Equity
Career Branding
Self-Assessment
Skills Management
Strategy
Business Competitiveness
Career Brand Management
Coursera Plus
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Nov 18th 2024
Course Auditing
Coursera
The State University of New York
Management & Leadership
Personal and Professional Development
Intermediate
4 Weeks
1-4 Hours/Week
42.00 EUR/month
English
Spanish
Russian
Portuguese
French
English

Managing Marketing in the Hospitality and Tourism Industry (edX)

Aug 23rd 2024
Managing Marketing in the Hospitality and Tourism Industry (edX)
Course Auditing
EdX
HKPolyUx
The Hong Kong Polytechnic University
Categories
Business
Management & Leadership
Effort
Intermediate
5-12 Weeks
5-10 Hours/Week
Languages
English
Chinese
English
Managing Marketing in the Hospitality and Tourism Industry (edX)
Learn the latest principles and theories in marketing and how to apply them to the hospitality and tourism industry. Marketing within the hotel and tourism industry presents unique challenges, as marketers are tasked with selling services and memories rather than goods. In this hospitality management course, you will learn [...]
International Hospitality Management MicroMasters
Marketing Management
Tourism
Tourism Industry
Hospitality
Hospitality Industry
Strategic Marketing
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Aug 23rd 2024
Course Auditing
EdX
HKPolyUx
The Hong Kong Polytechnic University
Business
Management & Leadership
Intermediate
5-12 Weeks
5-10 Hours/Week
254.00 EUR
English
Chinese
English

Strategic Marketing: Marketing Orientation and the Marketing Planning Process (FutureLearn)

No sessions available
Strategic Marketing: Marketing Orientation and the Marketing Planning Process (FutureLearn)
Course Auditing
FutureLearn
Coventry University
Categories
Business
Marketing & Communication
Effort
2 Weeks
1-4 Hours/Week
Languages
English
Strategic Marketing: Marketing Orientation and the Marketing Planning Process (FutureLearn)
Study the difference between marketing planning, strategy and tactics, and how to implement key strategic marketing frameworks. Explore how to develop marketing goals and tactical marketing objectives On this course, you’ll be taught what marketing strategy is and have the chance to build your professional skills in marketing strategy, [...]
Marketing Strategy Program
Strategic Marketing
Marketing Orientation
Marketing Planning
Marketing
Marketing Strategy
Ansoff’s Growth Strategy
Segmentation
Targeting
Positioning
Competitive Strategy
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No sessions available
Course Auditing
FutureLearn
Coventry University
Business
Marketing & Communication
2 Weeks
1-4 Hours/Week
59.00 EUR
English

Strategic Marketing: Segmentation, Targeting, Positioning (FutureLearn)

Available Now
Strategic Marketing: Segmentation, Targeting, Positioning (FutureLearn)
Course Auditing
FutureLearn
The University of Law
University of Law Business School
Categories
Business
Effort
3 Weeks
1-4 Hours/Week
Languages
English
Strategic Marketing: Segmentation, Targeting, Positioning (FutureLearn)
Learn about the concepts of segmentation, targeting, and positioning, and discover why they’re crucial to any marketing strategy. Boost your success with strategic marketing strategies. Segmentation, targeting, and positioning are crucial concepts in strategic marketing for every marketer. Find out how these actions can help you reach and connect [...]
Strategic Marketing
Segmentation
Targeting
Positioning
Marketing Strategy
Marketing
View more details
Available Now
Course Auditing
FutureLearn
The University of Law
University of Law Business School
Business
3 Weeks
1-4 Hours/Week
39.00 EUR
English