Customer Engagement

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Attract and Engage Customers with Digital Marketing (Coursera)

May 30th 2022
Attract and Engage Customers with Digital Marketing (Coursera)
Course Auditing
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Effort
Languages
Attract and Engage Customers with Digital Marketing is the second of seven courses in the Google Digital Marketing & E-commerce Certificate. In this course you will practice using search engine optimization (SEO), search engine marketing (SEM), and display advertising to attract and engage customers online. You will explore the [...]

Satisfaction Guaranteed: Develop Customer Loyalty Online (Coursera)

May 30th 2022
Satisfaction Guaranteed: Develop Customer Loyalty Online (Coursera)
Course Auditing
Categories
Effort
Languages
You made it! Satisfaction Guaranteed: Develop Customer Loyalty Online is the seventh and final course in the Google Digital Marketing & E-commerce Certificate. In this course, you’ll explore strategies for building customer loyalty in e-commerce. You’ll also explore specific tools to develop and maintain client relationships. At the end [...]

Engajamento, Conversão e o Consumidor (Coursera)

Nossas boas-vindas ao Curso Engajamento, Conversão e o Consumidor. Neste curso, você aprenderá sobre as diferentes técnicas de análise de dados que permitem acompanhar e monitorar o consumidor com relação ao seu engajamento e aos seus níveis de conversão.

Artificial Intelligence in Marketing (Coursera)

AI is everywhere! By harnessing the power of Artificial Intelligence, businesses and marketers have amazing growth potential, and the opportunities to enhance marketing with AI are always expanding. But how can businesses use AI tools to drive their success and gain sustainable competitive advantages? What are the challenges faced [...]

Engagement Banking (edX)

Self Paced
Engagement Banking (edX)
Course Auditing
Categories
Effort
Languages
The course aims to equip practitioners in banking and finance with concepts and insights into Engagement Banking.

Digital Commerce Reinventing Business Models (edX)

The speed of business transactions and the agile way to take decisions increase the needs to digitalize the trading activities of any kind of business. That’s why the business models are changing very fast, and the adaptation to the new customer behaviors will impact the feasibility of the businesses [...]

Business Fundamentals: Customer Engagement (FutureLearn)

Learn how to design your activities to engage customers through relationships instead of a one-off sale. When did you last do business with someone you didn’t trust? Or who broke a promise? Building a relationship with your customer involves time, communication and commitment, but the benefits are a sure [...]

Experience SAP Hybris Solutions (openSAP)

Self Paced
Experience SAP Hybris Solutions (openSAP)
Free Course
Categories
Effort
Languages
Traditional CRM tools are fast becoming obsolete. They often don’t have the necessary breadth to satisfy the growing demand for omnichannel customer engagement. What businesses need is a comprehensive approach to engage with customers consistently, across all touchpoints and functional activities, not just via stovepipe solutions for e-commerce, point-of-sale, [...]