Customer Centricity

 

 


 

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E.g., 2017-04-11
E.g., 2017-04-11
E.g., 2017-04-11
Apr 17th 2017

Taught by three of Wharton's top faculty in the marketing department, consistently ranked as the #1 marketing department in the world, this course covers three core topics in customer loyalty: branding, customer centricity, and practical, go-to-market strategies.

Average: 8.5 (13 votes)
Feb 16th 2017

Learn to develop customer relationships through a deepened understanding of the concepts and best practices of CRM. Customer Relationship Management, also known as CRM, helps businesses successfully implement strategies, practices and technolgies aimed at winning and retaining customers profitably. The objective of this business and management course is to equip you with a sound foundation of CRM concepts and best practices so you can implement CRM practices successfully for long-term profitability.

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