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E.g., 2017-08-18
E.g., 2017-08-18
E.g., 2017-08-18
Aug 21st 2017

Hoy en día la estrategia de distribución es parte del ADN de muchas empresas y la gestión correcta de la misma es fundamental para el éxito de tu producto o servicio. Los canales necesitan ser planificados a largo plazo combinando las siguientes áreas principalmente: perfil de compañía, estructura de portafolio y posicionamiento de precio, política de go-to-market, trade y retail marketing, comercio electrónico y manejo de ventas global.

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Aug 14th 2017

El estudio de mercado nos ayuda a identificar y definir oportunidades y problemas de mercado, para generar y evaluar estrategias de promoción y venta de los productos y/o servicios de tu empresa o idea de negocio, y a su vez mejorar la relación que existe entre la empresa y sus clientes, consumidores, proveedores, etc.

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Jul 31st 2017

If you work in marketing, sales, or advertising, you already know that effective communication is a requirement. This can be even more difficult when expressing your ideas in a persuasive manner in English. In this course, you will learn to use English more efficiently while joining successful global professionals around the world.

Average: 5.5 (2 votes)

Self Paced

Poder elaborar e interpretar la esencia de los pronósticos de ventas, permite prevenir, desarrollar, supervisar y juzgar estrategias administrativas para cualquier tamaño de negocio, aumentar las ventas y preparase para los cambios constantes del mercado.

Average: 8.5 (2 votes)
Jan 10th 2017

A travers ses ressources et un jeu en réalité alternée, l’objectif de ce MOOC est de confirmer ou renforcer les compétences des forces de vente et d’actualiser les méthodes dans un contexte fortement concurrentiel face à un acheteur qui s'est déjà professionnalisé.

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Sep 14th 2016

Customer Relationship Management (CRM) as a business strategy still places clients at the center of all activities. However, customers and their buying behavior have changed dramatically in the last decade, and CRM solutions have evolved accordingly. In this course you’ll learn why it’s almost impossible to run a successful business today with a CRM system from the past.

Average: 6 (2 votes)

Aug 30th 2016

Learn how to identify what your consumers want in a product and the best distribution and sales channels to engage with your chosen markets.

Average: 5.7 (3 votes)
Jun 20th 2016

Traditional CRM tools are fast becoming obsolete. They often don’t have the necessary breadth to satisfy the growing demand for omnichannel customer engagement. What businesses need is a comprehensive approach to engage with customers consistently, across all touchpoints and functional activities, not just via stovepipe solutions for e-commerce, point-of-sale, marketing, social media, sales force automation, or customer service in isolation.

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Sep 9th 2015

With SAP Cloud for Customer, companies can unlock value and drive success more safely and inexpensively than ever. The openSAP course Experience SAP Cloud for Customerprovides SAP customers and partners with the necessary know-how to get on board safely and quickly. The course offers an initial overview of SAP’s overall Customer Engagement & Commerce strategy (CEC), and how the comprehensive solution portfolio is going to shape CEC as a new software category in the market.

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Self Paced

So you’ve identified a compelling opportunity, done your customer development and you’re ready to launch. This course covers how you set up a company to run your business whilst avoiding some of the common pitfalls regarding company formation, staffing and resourcing. We’ll learn first hand from the founders of small businesses the things that they wished they’d known when starting-up.

Average: 4 (2 votes)
Self Paced Course - Start anytime

Don’t rely on traditional command-and-control management methods to increase your sales reps’ performances. Learn the elements of sales coaching and help your reps change their perspective. This course will teach you how to gain reps’ trust, strategize before you sell and create a culture of excellence in your sales organization.

Average: 10 (1 vote)