Digital Media

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Introduction to Social Media Marketing (Coursera)

Jun 21st 2021
Introduction to Social Media Marketing (Coursera)
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This course lays the foundation of social media marketing. You’ll learn what social media marketing entails, including the history and the different social media channels that exist. You’ll learn how to select a social media channel that fits your needs, set goals and success metrics, and determine who your [...]
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Digital Media and Marketing Principles (Coursera)

The digital revolution has led to a titanic shift in the landscape of the marketing communication, while also creating new opportunities for businesses to reach and engage consumers through smart, social, and mobile media technologies. In this course, you will learn about the impacts of digital technologies on marketing [...]
4
Average: 4 ( 3 votes )

Digital Media and Marketing Strategies (Coursera)

The proliferation of digital technology gives businesses a diverse new set of tools to reach, engage, monitor, and respond to consumers to an unprecedented degree. The aggregated and voluminous digital data can also be leveraged to better target specific consumer segments. Following the Digital Marketing Channels: The Landscape, this [...]
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Average: 6 ( 3 votes )

Content Strategy for Professionals: Expanding Your Content's Impact and Reach (Coursera)

In this, the third Content Strategy course, participants will learn actionable ways to grow internal and external audiences. They will deepen their understanding about those target individuals and will use a host of known and emerging tools and social networks to meaningfully reach them. As its name makes clear, [...]
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Comic Books, Geek Culture, and the Fandom Imaginary (Coursera)

"Comic Books, Geek Culture, and the Fandom Imaginary" explores some of the conventional framings of “fandom” (from comic book obsessives to cosplayers) and the cultural histories that sustain it. It also explores the dark side of these dynamics, looking at what can happen when fandom turns toxic in pop [...]
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Fandom, Social Media, and Authenticity in the Digital Age (Coursera)

"Fandom, Social Media, and Authenticity in the Digital Age" focuses your attention on the interconnected dynamics of identity, representation, interpretation, and self-reflection. It asks the question: how, where, and with whom do we inhabit the worlds of fandom and popular culture in the digital age? We will explore [...]
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Fandom, Community, and Identity in Popular Music (Coursera)

In "Fandom, Community, and Identity in Popular Music," you will explore the intersections of fandom and popular culture using pop music as a framework. You will apply your skills of self-reflection and close reading/analysis to a few case studies of pop musicians and the ways in which their art [...]
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Ubiquitous Learning and Instructional Technologies (Coursera)

Jun 14th 2021
Ubiquitous Learning and Instructional Technologies (Coursera)
Course Auditing
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This course will analyze currently available technologies for learning. Areas addressed include: learning management systems, intelligent tutors, computer adaptive testing, gamification, simulations, learning in and through social media and peer interaction, universal design for learning, differentiated instruction systems, big data and learning analytics, attention monitoring, and affect-aware [...]
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Business Analytics and Digital Media (Coursera)

The explosion in digital media - web, social and now mobile - represents a departure from how things were like in the last century. This proliferation of digital media is both a threat and an opportunity for many businesses. Business Analytics can be leveraged to process data, sentiment, buzz, [...]
8
Average: 8 ( 3 votes )

Pilares de Marketing Digital (Coursera)

El Marketing Digital ha revolucionado la forma de hacer negocios, y ninguna corporación, empresa, emprendedor o profesional puede desconocer su importancia vital para lograr el éxito. Este curso proporciona al alumno el dominio de los criterios estratégicos, técnicas y herramientas propias de la [...]
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