Branding for Differential Advantage with Jagdish Sheth (Coursera)
Categories
Effort
Languages
This course suggests how branding creates value for the product through standardization and quality assurance. Branding can also differentiate your product or offering compared to competitors. In marketing, it is the ultimate differential advantage. Branding also creates a value independent of the product or service you’re offering. It is [...]
Dec 18th 2023