IESE Business School

For over fifty years, IESE, the graduate business school of the University of Navarra, has been at the forefront of management education, developing and inspiring business leaders who strive to make a deep, positive and lasting impact on the people, companies and society they serve.
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How to Build an Effective Service Company (Coursera)

Aug 15th 2022
How to Build an Effective Service Company (Coursera)
Course Auditing
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Why do so many brilliant plans fail to deliver? What do you have to do to make things happen and make things right in services companies or service areas? Our teams require a new structured operational mindset that unifies improvement, promised service delivery and financial results. Just in [...]

Marketing estratégico: claves para competir con éxito (Coursera)

Aug 15th 2022
Marketing estratégico: claves para competir con éxito (Coursera)
Course Auditing
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Effort
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El papel del marketing difiere entre empresas y sectores. Además, la visión que los profesionales tienen del mismo depende del nivel jerárquico dentro de la organización, así como del bagaje profesional de cada uno. Quizá por ello, a menudo es mal entendido y reducido a un nivel táctico exclusivamente [...]

Organizational Behavior: How to Manage People (Coursera)

Peter Drucker, a pioneer in the field of management, once said that people have a perverse tendency to behave like human beings. Of course, we are not machines, and certainly not programmable. But through the study of organizational behavior, we can gain insights into what makes people tick within [...]

Marketing: Customer Needs and Wants (Coursera)

Understanding who your customers are and what they need and want is at the heart of successful marketing strategies. In this course you will explore how to identify and classify customers and the different methods that marketing professionals use to shed light on how they make purchase decisions.

Accounting: Principles of Financial Accounting (Coursera)

Financial Accounting is often called the language of business; it is the language that managers use to communicate the firm's financial and economic information to external parties such as shareholders and creditors. Nobody working in business can afford financial illiteracy. Whether you run your own business, work as a [...]

Claves para Gestionar Personas (Coursera)

Aug 15th 2022
Claves para Gestionar Personas (Coursera)
Course Auditing
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Effort
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¿Te has preguntado alguna vez qué criterios utilizan las empresas para contratar o retribuir a las personas? ¿Por qué no siempre entendemos los planes de promoción?. El objetivo de este curso es conocer algunas herramientas prácticas en materia de Recursos Humanos y aprender a gestionar personas y liderar el [...]

Corporate Finance Essentials (Coursera)

Corporate Finance Essentials will enable you to understand key financial issues related to companies, investors, and the interaction between them in the capital markets. By the end of this course you should be able to understand most of what you read in the financial press and use the essential [...]

Finanzas para directivos (Coursera)

Aug 8th 2022
Finanzas para directivos (Coursera)
Course Auditing
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Effort
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La clave para comprender las finanzas de una empresa está en conocer la historia que se esconde detrás de los números. Este curso te ofrecerá precisamente esta perspectiva de las finanzas, para que puedas aplicar un conocimiento más holístico de las cifras a la hora de tomar decisiones—tanto a [...]

Corporate Finance Essentials II (Coursera)

Aug 8th 2022
Corporate Finance Essentials II (Coursera)
Course Auditing
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Effort
Languages
This course picks up where Corporate Finance Essentials left, addressing other corporate finance issues not addressed in the previous course, such as market efficiency, bonds, stocks, capital structure, and dividend policy. This course will help you to: understanding the concept of market efficiency; get an overview in issues related [...]

La gestión de personas y equipos (Coursera)

En una ocurrente frase, Peter Drucker, pionero en el campo de la gestión empresarial, afirmó en una ocasión que las personas tienen una tendencia perversa a comportarse como seres humanos. Con ello quería señalar algo que es evidente: que las personas no somos máquinas y, por ello, no [...]