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Fundamentos del marketing mix (Coursera)

En este curso haremos una introducción a las cuatro Ps del marketing (producto, precio, promoción y plaza), y te hará analizar estratégicamente tu producto o servicio.
1
Average: 1 ( 3 votes )

Marketing estratégico: claves para competir con éxito (Coursera)

Oct 11th 2021
Marketing estratégico: claves para competir con éxito (Coursera)
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El papel del marketing difiere entre empresas y sectores. Además, la visión que los profesionales tienen del mismo depende del nivel jerárquico dentro de la organización, así como del bagaje profesional de cada uno. Quizá por ello, a menudo es mal entendido y reducido a un nivel táctico exclusivamente [...]
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Introducción al Mercado (Coursera)

El estudio de mercado nos ayuda a identificar y definir oportunidades y problemas de mercado, para generar y evaluar estrategias de promoción y venta de los productos y/o servicios de tu empresa o idea de negocio, y a su vez mejorar la relación que existe entre la empresa y [...]
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Services Marketing: Concepts & Applications (edX)

Learn the core concepts of marketing services and their applications across industries and businesses from a customer as well as a managerial perspective. The spectrum of services is remarkably diverse. As consumers, we continue to add services to make our lives simpler, productive and more enjoyable. Be it banking, [...]
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Manage Your Prices: an Introduction to Pricing Strategy and Revenue Management (FutureLearn)

Learn to use pricing strategies to increase your firm’s revenue, and set the right price for the right person at the right time. How do airlines, hotels, resorts and other organisations manage their prices? Why are these prices apparently unrelated to costs and different for each consumer? And what [...]
10
Average: 10 ( 2 votes )

What Influences Property Value? (FutureLearn)

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What Influences Property Value? (FutureLearn)
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Explore the factors that influence property values and house prices with this online course. Our homes provide shelter, sanctuary and comfort, but they’re also a source of wealth. So what makes some properties more valuable than others? Find out with this course.
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Course Auditing
79.00 GBP

Economics: Consumer Demand (edX)

Oct 17th 2017
Economics: Consumer Demand (edX)
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Learn the fundamental economic principles of consumer demand and how the relationship between price, quantity and demand affect the market. Demand is a simple yet challenging concept that is essential to understanding how markets function. In this economics course, you will gain a solid understanding of demand, its underlying [...]
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Entrepreneurship 103: Show Me The Money (edX)

Oct 3rd 2017
Entrepreneurship 103: Show Me The Money (edX)
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Create a profitable innovation by learning how to design a business model, price your product and create a successful sales process. Entrepreneurship 103 prepares you for the MIT Global Entrepreneurship Bootcamp!
3
Average: 3 ( 2 votes )
Oct 3rd 2017
Course Auditing
500.00 USD