Decision Making

This course is the continuation of "Introduction to Service Innovation and Management". If you have not yet taken "Introduction to Service Innovation and Management", it is recommended that you complete that course prior to this course. The foundational knowledge and project plan from the introduction are carried through in [...]

"Machine Learning for Marketers" is an advanced course tailored for professionals looking to integrate machine learning into their marketing strategies. This course uniquely focuses on both predictive analytics and decision-making, using supervised learning methods to analyze and forecast customer behavior. Participants will learn to implement advanced machine learning techniques, [...]

This course on AI for Decision Makers explores the growing use of AI across disciplines and its potential benefits and challenges. The course covers necessary context, such as discussing what AI is, how it works, Ethical considerations, and policy considerations. Through exploring the many AI possibilities at your [...]

This advanced business analysis course is tailored for experienced professionals looking to deepen their skills in elicitation and requirements analysis. Learners will delve into the intricacies of gathering, documenting, and analyzing requirements, along with mastering advanced techniques such as interviews, use cases, process modeling, and financial analysis. [...]

Understanding human behavior can be quite challenging, even with numerous theories available. The fact that we're still struggling raises the question: why are we failing? Is it because we're not applying the theories properly, or could there be issues with the theories themselves? In this course, we'll explore the [...]

Businesses around the world are reckoning with the impact of their ethical, or unethical, behavior on their bottom line as consumers seek to align their customs with businesses sharing their ethical outlook. This is a stimulating course designed for beginner or intermediate learners who wish to deeply consider [...]

This course discusses the biases and limitations of the human brain ,strategies to overcome these biases, and critically analyzes data while making decisions and recommendations. Analyzing data effectively and objectively is a long journey and the first step is to be aware of these biases, prejudices and perceptions. [...]

This course focuses on how to do it right. That is, it focuses on methodologies that we, as leaders, can use to figure out the right course of action. Some leadership ethical decisions are fairly straight forward; many don’t offer clear solutions. This course is where we find the [...]