A/B Testing

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Measure and Optimize Social Media Marketing Campaigns (Coursera) Coursera
Facebook

Measure and Optimize Social Media Marketing Campaigns (Coursera)

Marketing & Communication Business

Unlock the secrets to successful social media marketing with our expert-led course on Measure and Optimize Social Media Marketing Campaigns. Gain insights into evaluating campaign performance, optimizing strategies through split testing, and communicating your findings within your organization. This course is designed for marketers looking to refine their skills in analyzing social media metrics and driving better ROI from their campaigns.

Jun 9th 2026
4 Weeks
Marketing Advertising Digital Marketing
Details
The Business of Social (Coursera) Coursera
Northwestern University

The Business of Social (Coursera)

Management & Leadership Marketing & Communication

In this comprehensive online course, 'The Business of Social', offered by Coursera, you'll delve into the critical aspect of integrating social media strategies with business metrics. Learn how to effectively engage consumers on a one-to-one level and measure your social investments for improved marketing outcomes. This course is perfect for professionals looking to enhance their organization's social marketing approach.

Jun 8th 2026
4 Weeks
Business Management Strategy
Details
Create an A/B web page marketing test with Google Optimize (Coursera) Coursera
Coursera Project Network

Create an A/B web page marketing test with Google Optimize (Coursera)

Marketing & Communication Business

Discover the power of A/B testing in web page marketing with our hands-on project-based course. In just 1.5 hours, you'll learn to set up an effective A/B test using Google Optimize and Analytics, enhancing your website's performance and conversion rates. Perfect for digital marketers and SEO specialists looking to refine their online strategies.

Jun 8th 2026
Self-Paced
Marketing Google Analytics
Details
Design Principles: an Introduction (Coursera) Coursera
University of California, San Diego

Design Principles: an Introduction (Coursera)

CS: Software Engineering CS: Design & Product

Explore the core concepts of design that make an interface intuitive and effective. This course delves into essential principles of visual organization and user interaction, teaching you how to create more engaging and user-friendly digital experiences. Learn about perception, cognition, and how to conduct and analyze controlled experiments online, all while using web design as a practical example.

Jun 1st 2026
3 Weeks
User Experience Information Design Interaction Design
Details
Data Wrangling, Analysis and AB Testing with SQL (Coursera) Coursera
University of California, Davis

Data Wrangling, Analysis and AB Testing with SQL (Coursera)

Statistics & Data Analysis Data Science

Dive into the world of advanced SQL with 'Data Wrangling, Analysis and AB Testing with SQL' on Coursera. This course builds upon your foundational knowledge of SQL for data science, equipping you with the skills needed to tackle complex data wrangling tasks, perform detailed analysis, and conduct A/B testing effectively using SQL. Learn how to manipulate date/time formats, optimize JOIN operations, clean datasets, and more.

Jun 1st 2026
4 Weeks
SQL Data Analysis Data Wrangling
Details
Marketing Analytics with Meta (Coursera) Coursera
Meta

Marketing Analytics with Meta (Coursera)

Marketing & Communication Business

Dive into the world of digital marketing with 'Marketing Analytics with Meta' on Coursera. This course is designed for those looking to master the art of creating impactful ads, conducting insightful experiments, optimizing campaigns through A/B testing, and analyzing performance using Meta's powerful suite of tools. Whether you're a beginner or an experienced marketer, this course will equip you with the skills needed to drive your advertising strategies forward.

Jun 1st 2026
5-12 Weeks
Facebook Marketing Analytics Marketing Mix
Details
Medir y optimizar campañas de marketing en redes sociales (Coursera) Coursera
Facebook

Medir y optimizar campañas de marketing en redes sociales (Coursera)

Marketing & Communication Business

Diseñado para profesionales del marketing y emprendedores, este curso te guiará a través de los fundamentos y técnicas avanzadas necesarias para medir y optimizar tus campañas de marketing en redes sociales. Aprenderás a analizar datos, ajustar estrategias y comunicar eficazmente los resultados obtenidos.

Jan 13th 2025
4 Weeks
Marketing Advertising Digital Marketing
Details
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