Las estrategias y habilidades para las negociaciones (Coursera)

Las estrategias y habilidades para las negociaciones (Coursera)

En este cuarto y último curso estudiaremos y analizaremos las estrategias, herramientas y criterios para dar efectividad al proceso de las negociaciones. También se propondrá el empleo del concepto de áreas de efectividad y orientación a resultados, que facilitará la definición de objetivos específicos y cuantificables para planear estratégicamente nuestra negociación con el empleo del establecimiento de los máximos aceptables y mínimos que cada propuesta de solución presenta para un manejo efectivo de las concesiones, intercambios y toma de decisiones, con el fin de lograr acuerdos compartidos.

Class Deals by MOOC List - Click here and see Coursera's Active Discounts, Deals, and Promo Codes.

Finalmente se establecerá una visión futura de creación de valor, sobre el acuerdo para continuar en el tiempo obteniendo beneficios compartidos.

Course 4 of 5 in the Estrategias de Negociación Specialization

Syllabus

WEEK 1
Bienvenida
En este curso se presentarán para su análisis y aplicación las habilidades, estrategias y herramientas que en materia de negociación permiten analizar la situación y el estilo de actuación más efectivo para tomar decisiones, presentar propuestas de solución y concesiones para dirigir el rumbo de la negociación con credibilidad, equidad y justicia, para llegar a los acuerdos que a ambas partes benefician.

WEEK 2
Técnicas de negociación
En este módulo se analizará cómo negocian otras culturas y las diferencias contra nuestro modelo de negociación y de las ventajas de iniciar con niveles de aspiración altos, así como la precauciones a tomar cuando se trate de negociaciones rápidas y de cómo obtener posibles ventajas en las negociaciones competitivas o argumentativas y de las sugerencias para realizar esto, concluyendo con un análisis de las fuentes de poder que pueden emplearse en las negociaciones.

WEEK 3
Guías prácticas de negociación
En este módulo se analizan las prácticas empleadas por las costumbres en el tiempo que se han generalizado al negociar. Iniciaremos con la forma en que se pueden hacer las concesiones y las prácticas que condicionan una negociación y de la presión ejercida por varias cotizaciones, el regateo y el alza de precios injustificada y de cómo podemos manejar y resolver un estancamiento al negociar.

WEEK 4
Estrategias de negociación
Las estrategias orientan a una negociación al éxito o a la creación de valor sostenido en el futuro, de acuerdo a la vida probable del acuerdo alcanzado. Iniciemos con implantar una negociación orientada a resultados y de aplicar la tecnología de la planeación estratégica para generar una visión, misión y estrategias que permitan sostener la creación de valor en a futuro, definiendo las fuerzas, debilidades, oportunidades y amenazas y del análisis de estos cuatro elementos en una matriz denominada cruzada, que permite generar estrategias efectivas.

Go to Class
MOOC List is learner-supported. When you buy through links on our site, we may earn an affiliate commission.

Related Courses

Turning Point: Estratégia, Liderança e Gestão de Mudanças (Coursera) Coursera
FIA Business School

Turning Point: Estratégia, Liderança e Gestão de Mudanças (Coursera)

Nossas boas-vindas ao Curso Turning Point: Estratégia, Liderança e Gestão de Mudanças. Neste curso, você aprenderá sobre: estratégias organizacionais no contexto atual; abordagens adotadas pelas organizações para obter vantagem competitiva no mercado; práticas de Gestão de Mudanças organizacionais; liderança no contexto geral e em processos de mudanças organizacionais.

Sep 28th 2026
4 Weeks
Los obstáculos y la conducción en las negociaciones (Coursera) Coursera
Universidad Nacional Autónoma de México

Los obstáculos y la conducción en las negociaciones (Coursera)

En este curso se analizará para su aplicación la ubicación y señalamiento de los obstáculos que se presentan durante el proceso de negociación. Es interesante observar que en este análisis no sólo se plantean los obstáculos, sino se hacen observaciones sobre las condiciones que se presentan para identificar el obstáculo con las habilidades y estrategias que se ofrecen para su manejo efectivo.

Sep 28th 2026
4 Weeks
Intro to Strategic Management for Healthcare Organizations (Coursera) Coursera
Northeastern University

Intro to Strategic Management for Healthcare Organizations (Coursera)

This course is best suited for individuals currently in the healthcare sector, as a provider, payer, or administrator. Individuals pursuing a career change to the healthcare sector may also be interested in this course. In this course, you will have an opportunity to explore general business strategy concepts as they relate to the healthcare industry. You will also examine how strategic decisions are made within organizations.

Sep 23rd 2026
4 Weeks
Community Organizing for Social Justice (Coursera) Coursera
University of Michigan

Community Organizing for Social Justice (Coursera)

The course examines specific strategies for community organizing for social justice in a diverse, democratic society. It examines core concepts of social justice and practical steps for bringing people together to set goals and priorities, assess community assets and needs, develop action plans, and build support for implementation. It includes information on how to form core groups, build organizational capacity, and formulate strategy for reaching out to constituents and allies.

Oct 5th 2026
5-12 Weeks
Global Public Procurement (Coursera) Coursera
Korea Advanced Institute of Science and Technology - KAIST

Global Public Procurement (Coursera)

Students will learn the key principles of public procurement with public entities, including national international organizations. This course also illustrates practical examples and models on understanding the processes and procedurals of public procurement. Through the course, students will learn practical information such as registering as vendors and finding and bidding for opportunities.

Sep 28th 2026
5-12 Weeks
Global Impact: Cross-Cultural Management (Coursera) Coursera
University of Illinois at Urbana-Champaign

Global Impact: Cross-Cultural Management (Coursera)

With globalization, multiculturalism is on the rise. Managers need to lead a workforce composed of individuals from diverse cultural backgrounds. Managers need to negotiate and cooperate with organizations from diverse cultures; they need to know about the effects that diverse cultures can have on business practices. This course introduces the fundamentals of multicultural management by describing the impact of culture on interpersonal processes in organizations, discussing how culture shapes communication, leadership, negotiation, and teamwork.

Sep 28th 2026
4 Weeks
Leadership Through Social Influence (Coursera) Coursera
Northwestern University

Leadership Through Social Influence (Coursera)

This course will provide learners with a systematic general framework for analyzing persuasive influence situations. Learners will be able to identify different challenges faced by persuaders and to fashion appropriate strategies for addressing those challenges. The broad goal is to provide learners with not only an extensive persuasion tool kit, but also with an understanding of how different tools are useful in different situations.

Oct 5th 2026
4 Weeks
Women in Leadership: Inspiring Positive Change (Coursera) Coursera
Case Western Reserve University

Women in Leadership: Inspiring Positive Change (Coursera)

This course aims to inspire and empower women and men across the world to engage in purposeful career development and take on leadership for important causes - to lead change with more conviction and confidence - and improve our workplaces and communities for all. By offering more complex understandings of issues related to professional women and work, the course will help you increase self-knowledge about your own values and vision, as well as enhance your capabilities as a leader, manager, and team contributor. We will examine the opportunities, challenges, trade-offs, and organizational dynamics experienced by women in work organizations, as well as reflect on and practice effective individual behaviors.

Oct 5th 2026
5-12 Weeks
On Strategy : What Managers Can Learn from Philosophy - PART 1 (Coursera) Coursera
CentraleSupélec

On Strategy : What Managers Can Learn from Philosophy - PART 1 (Coursera)

In the expression “creative thinking”, the keyword is not creativity; the keyword is thinking. With the help of great philosophers, you will rediscover the art of thinking. To help leaders to be rigorous even without figures, great philosophers have lots of ideas. Managers are invited to rediscover the art of thinking. They should understand the role of mental models, realize the importance of cognitive bias, agree on clear definitions and efficient criteria etc. Creativity demands the ability to unshackle ourselves from conventional ways of thinking, to "think outside the box".

Sep 21st 2026
5-12 Weeks
Digital Business Strategy (Coursera) Coursera
University of Virginia

Digital Business Strategy (Coursera)

Develop your ability to design and implement strategies that will help your company prosper in the digital age. In this course, developed by the Darden School of Business at the University of Virginia, Professor Mike Lenox will help you understand the critical function of strategic thinking in the digital age, the role of data and analytics in creating value, the challenge of establishing a dominant platform, the impact of digital technologies on competition, and the importance of appropriating value from innovation.

Oct 5th 2026
4 Weeks
Design-Led Strategy: Design thinking for business strategy and entrepreneurship (Coursera) Coursera
The University of Sydney

Design-Led Strategy: Design thinking for business strategy and entrepreneurship (Coursera)

This course is for entrepreneurial managers who are looking for tools and techniques to introduce exciting, innovative products or services to market quickly and informed by high-quality customer insights. It is applicable to a range of organizations from small-medium sized enterprises through to corporates, and across a range of industrial segments.

Sep 28th 2026
5-12 Weeks