NAU

Introdução às Redes Sociais (NAU)

Offered by CENJOR,
Introdução às Redes Sociais (NAU)

As redes sociais mudaram o paradigma da comunicação. Não fique para trás e aprenda a comunicar com o Cenjor nestes novos espaços digitais. Há pessoas que resistem às redes sociais. Outras que se limitam a reagir às publicações que veem. Algumas que têm dúvidas sobre o que hão de publicar. Introdução às redes sociais é um curso que se destina a todas as pessoas que queiram saber mais sobre o ecossistema destes novos espaços digitais e como comunicar em cada um deles.

A comunicação mudou nestes últimos anos. As redes sociais reforçaram a presença no dia a dia, principalmente agora, com o surgimento de uma pandemia e a COVID-19. Só em Portugal, 800 mil pessoas aderiram às redes sociais neste último ano, passando a um total de 7,8 milhões. Mas há que conhecer bem os canais para se poder comunicar.
Neste curso, não só explicaremos o que são Redes Sociais, como diremos como publicar e geri-las!

Carga Horária
Estima-se um empenhamento máximo de 15 horas, mas cada participante poderá gerir o seu tempo de forma autónoma e flexível.

Objetivos de Aprendizagem
No final do curso, os formandos deverão ter adquirido as seguintes competências, no âmbito do saber-fazer, relativamente à publicação de conteúdos em redes sociais online e em gestão de comunidades online:

  • Saber o que são redes sociais;
  • Utilizar da melhor forma as redes sociais;
  • Criar e publicar conteúdos adequados às redes sociais.
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