Skillshare

The Basics of Customer Story Videos (Skillshare)

Offered by Skillshare,

Learn how to tell great customer stories to grow your business. Customer stories are a powerful way to increase brand awareness and improve audience engagement. In this class, we’ll cover the basics of storytelling as it relates to making better customer testimonial videos.

We won’t be learning how to film anything, just the important building blocks of storytelling and how to leverage this knowledge to grow your business.
This class is perfect for Video Creators, Marketing Professionals, and Social Media Influencers.
Your project for this class will be to complete a hero's journey worksheet that will help you plot the customer's story and experience using your product or service.

Go to Class

MOOC List is learner-supported. When you buy through links on our site, we may earn an affiliate commission.

Related Courses

Skillshare

DIY Viral Video: A Mini Class on Making iPhone How-To Videos | Learn with Darby Smart (Skillshare)

Film & Audio

Learn how to use the resources around you to create a how-to video that has impact and inspires views! Videos are making a big splash on the internet right now. You can now leverage videos to grow your following, your business, and communicate a message in a very short amount of time.

Self Paced

Self-Paced

Marketing Video Editing Content Marketing

Skillshare

Premiere Pro CC Basics In 40 Mins: Free For Beginners Crash Course (Skillshare)

Film & Audio

Welcome to Premiere Pro CC Basics In 40 Mins: For Beginners Crash Course! In this crash course, I will walk you through how to: Open Premiere Pro and create a new project; Move the panel windows to create a custom layout; Import footage and music; Create a sequence for video editing; Perform basic editing functions such as trim, cut, time stretch, and move clips; Separate audio from footage; Understand the timeline layers; Pick selects and assemble a rough cut; Time your edit to music; Perform basic zoom in and position animations; Create titles; Color correct footage; Apply the crop effect; Export to a final video.

Self Paced

Self-Paced

Video Editing Film Production Adobe Premiere Pro

Skillshare

Creating Dedicated Landing Pages: How to Get Better ROI for Your Marketing Spend (Skillshare)

Marketing & Communication

Want to get the best performance out of your marketing campaigns? Learn how with landing pages. Join Ryan Engley, VP of Product Marketing at Unbounce, as he shows you how to boost the conversions for your next campaign by creating a dedicated landing page with a single call to action. Instead of sending people to your website, which is full of different types of information, landing pages let you take control of a visitor's journey.

Self Paced

Self-Paced

Business Marketing Landing Page

Skillshare

How To Color Grade Footage & Create Custom Video LUTs in Premiere Pro CC For Beginners (Skillshare)

Film & Audio

Welcome to this beginners class on How To Color Grade Your Footage & Create Custom Video LUTs in Premiere Pro CC! Almost every big-budget feature film has been color graded to look a certain way, and in recent years, it's become increasingly easy to color grade your own footage using popular video editing software!

Self Paced

Self-Paced

Video Production Video Editing Adobe Premiere Pro

Skillshare

Merchandise an Online Shop: Create Your Own Product Lookbook (Skillshare)

Marketing & Communication

In this 14-minute class, you'll learn how to create a lookbook with Kate Miss, an independent jewelry and graphic designer who works with artists all around the world to create successful Big Cartel shops. A lookbook is an artistic depiction of your product in a particular setting beyond straight-on simple product photos. In a digital world, it helps achieve the feel of physical presence, staging, design, and planning that traditional retailers put into a brick-and-mortar store.

Self Paced

Self-Paced

Marketing Entrepreneurship Graphic Design

Skillshare

Communicate Ideas through Story (Skillshare)

Marketing & Communication

This is class is part of Skillshare's Creativity & Innovation series. A crucial step in the creative process is communicating the ideas you've generated. Whether to friends, teammates, clients, or investors, you'll need others to understand what you're proposing and get them as excited about it as you are.

Self Paced

Self-Paced

Business Marketing Entrepreneurship

Skillshare

10x Marketing: Content Marketing That Stands Out & Gets Results | Learn with CoSchedule (Skillshare)

Marketing & Communication

Create a "competition-free" content marketing strategy that works with CoSchedule CEO Garrett Moon in this 30-minute, straightforward class. WE'RE AFTER 10X MARKETING RESULTS. This means the return we expect, and are resolved to achieve, is ten times over what we put in. We aren’t looking for 10 percent year-over-year growth; we’re laser-focused on blowing the roof off last year’s, last month’s, and last week’s numbers.

Self Paced

Self-Paced

Marketing Content Marketing CoSchedule

Skillshare

YouTube SEO Pro [How to Rank Your Videos First in YouTube Search & Suggested Video] (Skillshare)

Marketing & Communication

YouTube is such a great place for content creators. The problem isn't that most YouTube Channels don't have great content. It's that they can't seem to get any eyes on their videos. You could spend hours & hours producing top of the line videos, but if you can't get them in front of the right audience, they'll never get the traction they need. That means barely any views, let alone subscribers.

Self Paced

Self-Paced

Marketing SEO Youtube

Skillshare

Introduction to Social Media Advertising | Learn with Buffer (Skillshare)

Marketing & Communication

Social media advertising is one of the most powerful ways to connect with customers and drive marketing impact. Are you ready to unlock potential for your business? Join Buffer Social Media Strategist Brian Peters for an engaging and friendly class on the essentials of social media advertising. This is a one-of-a-kind, tactical class that will take you from "zero to sixty," giving you the confidence to make decisions that set you up for success.

Self Paced

Self-Paced

Business Marketing Social Media Advertising

Skillshare

Advanced Aerial Videography: Storytelling with Subjects (Skillshare)

Film & Audio

Learn advanced drone videography techniques to take your aerial footage to the next level. This 50-minute class — the second installment from Wild Rabbit Productions and DJI — covers how to create a narrative by planning and executing a film shoot with a moving subject. Looking to add a pro touch to your video projects? This class is for you.

Self Paced

Self-Paced

Storytelling Filmmaking Drones

Skillshare

Introduction to Aerial Videography: Creative Direction for Drone Filming (Skillshare)

Film & Audio

Join aerial cinematographers Wild Rabbit and drone experts DJI for an all-access introduction to capturing aerial footage with the latest drone technology! This 45-minute, on-location class covers gear, camera maneuvers, shooting practices, and more — and it's the perfect way to get started using aerial footage in all your creative projects.

Self Paced

Self-Paced

Video Film Video Production

Skillshare

Getting Started with Email Marketing | Learn with Mailchimp (Skillshare)

Marketing & Communication

Join Mailchimp's Allyson Van Houten and learn how to craft an email marketing strategy that helps you — the small business owners, freelancers, and startup teams — accomplish your business goals. Email is a crucial channel in any marketing mix, and never has this been truer than for today’s entrepreneur. Curious what to say? How to say it? How often to hit "send"? Each bite-sized lesson delivers core concepts, guiding questions, and tactical how-to resources. Whether you're kicking off a new campaign or looking to revamp your strategy, the lessons you'll learn will be universal to all small business email marketing.

Self Paced

Self-Paced

Marketing Email Email Marketing