Marketing & Communication

Filter Courses within "Marketing & Communication" (Click to filter)
Professional Selling: Step 1 - Think Like a High-Performer (Coursera) Coursera
University System of Georgia

Professional Selling: Step 1 - Think Like a High-Performer (Coursera)

Embark on your journey to becoming a top-notch salesperson with 'Professional Selling: Step 1 - Think Like a High-Performer'. This introductory course demystifies the sales process, equipping you with the fundamental skills needed to establish trust and long-term relationships with customers. Whether you're new to sales or looking to refine your approach, this course is designed to provide clarity and practical knowledge.

Nov 9th 2026
5-12 Weeks
Emerging Markets - Jagdish Sheth (Coursera) Coursera
University System of Georgia

Emerging Markets - Jagdish Sheth (Coursera)

Dive into 'Emerging Markets' with Jagdish Sheth, a transformative online course that redefines global business strategies. Explore five key dimensions where emerging markets differ from developed ones, and learn to apply a local-first approach for global success in booming economies like China and India.

Nov 9th 2026
4 Weeks
Social Media & Marketing - Jagdish Sheth (Coursera) Coursera
University System of Georgia

Social Media & Marketing - Jagdish Sheth (Coursera)

Dive into the transformative world of Social Media & Marketing with this insightful course by Jagdish Sheth on Coursera. Discover how digital technology has revolutionized every aspect of marketing, from branding to advertising and promotion. Explore the profound impact of social media and user-generated content on market research and traditional marketing principles like the 4P's. This course is perfect for marketers, business owners, and anyone looking to leverage the power of social media in their marketing strategies.

Nov 9th 2026
4 Weeks
What Are the 4 A’s of Marketing - Jagdish Sheth (Coursera) Coursera
University System of Georgia

What Are the 4 A’s of Marketing - Jagdish Sheth (Coursera)

Dive into the transformative world of customer-focused marketing with 'What Are the 4 A's of Marketing' by Jagdish Sheth. This course shifts your perspective from a company-centric approach (the 4Ps) to a value creation framework centered around the needs and desires of customers. Learn how acceptability, affordability, accessibility, and awareness can be leveraged to create compelling marketing strategies that resonate with consumers.

Nov 9th 2026
3 Weeks
The Good, Bad, and Ugly of Marketing - Jagdish Sheth (Coursera) Coursera
University System of Georgia

The Good, Bad, and Ugly of Marketing - Jagdish Sheth (Coursera)

Dive into 'The Good, Bad, and Ugly of Marketing' course by Jagdish Sheth on Coursera. This insightful program teaches you how to revolutionize your marketing strategy for better customer engagement and financial outcomes. Explore purpose-driven marketing, internal marketing, supplier marketing, community marketing, and investor marketing to create a holistic approach that benefits all stakeholders.

Nov 9th 2026
2 Weeks
Digital Media and Strategic Planning in Technology Markets (Coursera) Coursera
University of Colorado Boulder

Digital Media and Strategic Planning in Technology Markets (Coursera)

Discover the secrets to thriving in today's competitive technology markets with our 'Digital Media & Strategic Planning in Technology Markets' course. This course is designed for entrepreneurs, marketers, and strategists who want to build sustainable businesses by leveraging digital media effectively and making informed strategic decisions. By applying advanced analytical tools and stress tests, you'll be equipped to challenge and improve your business model, ensuring it stands the test of time.

Nov 9th 2026
5-12 Weeks
Market Research and Analysis for Tech Industries (Coursera) Coursera
University of Colorado Boulder

Market Research and Analysis for Tech Industries (Coursera)

Dive into the world of Market Research and Analysis for Tech Industries on Coursera. This course is tailored for engineers, technologists, and innovators who want to transform their groundbreaking ideas into successful products. Learn how to navigate consumer needs, gather essential data, and make informed decisions that drive innovation in tech.

Nov 9th 2026
5-12 Weeks
Supervised Learning and Its Applications in Marketing (Coursera) Coursera
O.P. Jindal Global University

Supervised Learning and Its Applications in Marketing (Coursera)

Dive into the world of data-driven marketing with our Supervised Learning for Marketers course. Master essential techniques like regression and classification, harnessing Python's power to transform your marketing approach. Perfect for professionals aiming to leverage machine learning for better decision-making and campaign optimization.

Nov 9th 2026
4 Weeks
Introduction to Decision Science for Marketing (Coursera) Coursera
O.P. Jindal Global University

Introduction to Decision Science for Marketing (Coursera)

Embark on a journey into the world of marketing with our Introduction to Decision Science for Marketing course. Designed for professionals seeking to harness the potential of data analytics, this course will equip you with essential skills in using data-driven insights to inform and refine your marketing strategies. Discover how to make informed decisions that lead to increased customer engagement and improved business outcomes.

Nov 9th 2026
4 Weeks