Marketing & Communication

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Introdução ao Marketing Digital (Coursera) Coursera
FIA Business School

Introdução ao Marketing Digital (Coursera)

Bem-vindo ao curso 'Introdução ao Marketing Digital', onde você aprenderá os fundamentos do marketing digital moderno. Este curso é projetado para ensinar sobre as principais estratégias de marketing digital que podem ser aplicadas em diferentes contextos organizacionais, ajudando a criar uma presença eficaz online.

Jul 6th 2026
4 Weeks
Marketing Estratégico (Coursera) Coursera
FIA Business School

Marketing Estratégico (Coursera)

Bem-vindo ao Curso Marketing Estratégico, oferecido pela plataforma Coursera. Este curso é projetado para ensinar as principais técnicas e estratégias de marketing que são essenciais para o sucesso comercial de qualquer organização. Aprenda a utilizar o marketing como um instrumento fundamental para alcançar vantagem competitiva e melhorar suas relações com stakeholders.

Jul 6th 2026
4 Weeks
Fundamentos de IA Aplicados ao CRM (Coursera) Coursera
FIA Business School

Fundamentos de IA Aplicados ao CRM (Coursera)

Deseja transformar seu CRM com inteligência artificial? Este curso apresenta os princípios básicos de IA e como aplicá-los em sistemas de Customer Relationship Management para otimizar processos, melhorar a personalização do atendimento ao cliente e aumentar o retorno sobre investimento. Aprenda a utilizar dados para tomar decisões mais informadas.

Jul 6th 2026
4 Weeks
Satisfaction Guaranteed: Develop Customer Loyalty Online (Coursera) Coursera
Google

Satisfaction Guaranteed: Develop Customer Loyalty Online (Coursera)

Unlock the secrets to customer retention and satisfaction with our final course in the Google Digital Marketing & E-commerce Certificate. 'Satisfaction Guaranteed: Develop Customer Loyalty Online' is dedicated to equipping you with the strategies, tools, and techniques necessary for fostering enduring client relationships within e-commerce. This course will guide you through the intricacies of building loyalty, maintaining customer connections, and ultimately crafting a successful e-commerce strategy.

Jul 6th 2026
4 Weeks
Make the Sale: Build, Launch, and Manage E-commerce Stores (Coursera) Coursera
Google

Make the Sale: Build, Launch, and Manage E-commerce Stores (Coursera)

Dive into 'Make the Sale: Build, Launch, and Manage E-commerce Stores' – a course designed to equip you with the knowledge and tools needed to establish and thrive in the competitive world of e-commerce. This course will guide you through setting up an online store, optimizing product listings, and employing effective customer outreach strategies.

Jul 6th 2026
4 Weeks
Think Outside the Inbox: Email Marketing (Coursera) Coursera
Google

Think Outside the Inbox: Email Marketing (Coursera)

Dive into the world of email marketing with 'Think Outside the Inbox: Email Marketing,' a crucial part of Google's Digital Marketing & E-commerce Certificate. This course will equip you with the skills needed to design, execute, and analyze successful email campaigns. Whether you're new to digital marketing or looking to refine your existing strategies, this course offers valuable insights into leveraging one of the most effective channels for customer engagement.

Jul 6th 2026
5-12 Weeks
Assess for Success: Marketing Analytics and Measurement (Coursera) Coursera
Google

Assess for Success: Marketing Analytics and Measurement (Coursera)

Dive into the world of digital marketing analytics with 'Assess for Success: Marketing Analytics and Measurement'. This comprehensive course is part of Google's Digital Marketing & E-commerce Certificate program, designed to equip you with essential skills in analyzing data from various sources to gain valuable customer insights. Master the art of creating media plans, setting performance goals, and leveraging analytics tools to drive success in your digital marketing campaigns.

Jul 6th 2026
4 Weeks
Foundations of Digital Marketing and E-commerce (Coursera) Coursera
Google

Foundations of Digital Marketing and E-commerce (Coursera)

Embark on a transformative learning journey with 'Foundations of Digital Marketing and E-commerce' on Coursera. This foundational course is part of a seven-course series designed to prepare you for entry-level positions in digital marketing and e-commerce. Dive into the world of attracting customers, engaging them through various digital channels, and driving transactions. Explore roles within organizations, understand the marketing funnel, and learn how it shapes the customer journey.

Jul 6th 2026
4 Weeks