Social Media Analytics

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From Likes to Leads: Interact with Customers Online (Coursera) Coursera
Google

From Likes to Leads: Interact with Customers Online (Coursera)

Marketing & Communication Business

Unlock the potential of social media for your business by learning how to transform likes into leads in 'From Likes to Leads: Interact with Customers Online'. This course, part of the Google Digital Marketing & E-commerce Certificate, will equip you with essential skills in social media marketing, enabling you to engage customers effectively and grow your online brand presence.

Jul 20th 2026
5-12 Weeks
Social Media Social Media Analytics Social Media Marketing
Details
Social Media Analytics: Using Data to Understand Public Conversations (FutureLearn) FutureLearn
Queensland University of Technology

Social Media Analytics: Using Data to Understand Public Conversations (FutureLearn)

Management & Leadership Statistics & Data Analysis

Dive into the world of Social Media Analytics and learn how to harness the power of data to understand public conversations on platforms like Twitter. This course will equip you with the skills to analyze trends, patterns, and cultural politics using TAGS and Tableau. Explore the ethical implications and practical applications in times of crisis and political campaigns.

Self Paced
3 Weeks
Gephi Social Media Tableau
Details
Natural Language Processing and Capstone Assignment (Coursera) Coursera
University of California, Irvine

Natural Language Processing and Capstone Assignment (Coursera)

Statistics & Data Analysis Data Science

Dive into the world of Natural Language Processing (NLP) with this specialized online course. Learn how to analyze, understand, and generate human language using computational techniques. Gain practical skills through a capstone project that ties together all you've learned in this comprehensive program.

Jul 13th 2026
4 Weeks
NLP Data Analysis Data Science
Details
Social and Digital Media Analytics (FutureLearn) FutureLearn
Purdue University

Social and Digital Media Analytics (FutureLearn)

Business

Discover the secrets behind effective social and digital media analysis in this beginner-friendly course. Gain valuable skills in extracting meaningful insights from social and digital media data, improving business strategies, and understanding the limitations of such analytics. Perfect for those looking to leverage digital platforms for competitive advantage.

No sessions available
3 Weeks
Social Media Digital Media Digital Analytics
Details
Digital Media Analytics: Earned Media (FutureLearn) FutureLearn
Purdue University

Digital Media Analytics: Earned Media (FutureLearn)

Business

Dive into the world of Digital Media Analytics and focus on Earned Media. This course will teach you how to harness the power of articles, mentions, and social media chatter to boost your online visibility and influence. Perfect for marketers, content creators, and digital strategists looking to enhance their earned media strategies.

No sessions available
2 Weeks
Media Social Media Digital Media
Details
Digital Media Analytics: Paid Media (FutureLearn) FutureLearn
Purdue University

Digital Media Analytics: Paid Media (FutureLearn)

Business

Dive into the world of digital marketing analytics with 'Digital Media Analytics: Paid Media'. This course will equip you with essential skills in analyzing, optimizing, and expanding your paid media campaigns on social platforms. Gain insights into how to effectively use Google Analytics for a comprehensive understanding of campaign performance.

No sessions available
2 Weeks
Advertising Twitter Facebook
Details
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