Applied Marketing Strategies in the Digital Era (Skillshare)

Offered by Skillshare,
Applied Marketing Strategies in the Digital Era (Skillshare)

Whether you're have a basic understanding of digital marketing, are a small entrepreneur or marketing professional seeking for a more rounded understanding of digital marketing, this course is perfect for you. Tap into the new digital era and gain fresh knowledge on the latest digital marketing methods, this course has been crafted for you to directly and effectively apply what you learn to your brand.

This mini course will give you a flavour of the digital revolution, along with its trends, what are the impact of these on your customer journey and on your customers micro moments. Finally we will look at the importance of video content in your marketing strategy.

INCREASE YOUR CONFIDENCE IN DIGITAL STRATEGIES, ENROLL NOW AND BECOME AN AGENT OF CHANGE!

Project Description
To help you better understand the knowledge that you’ve gained in this course we’d like you to think how the following audiences fall in the STDC (See Think Do Care) framework and explain ways you can Be There, Be Useful and Be Quick.

Go to Class
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