Best Free Marketing & Communication Courses & MOOCs

Coursera

Facebook

Measure and Optimize Social Media Marketing Campaigns (Coursera)

Marketing & Communication Business

Unlock the secrets to successful social media marketing with our expert-led course on Measure and Optimize Social Media Marketing Campaigns. Gain insights into evaluating campaign performance, optimizing strategies through split testing, and communicating your findings within your organization. This course is designed for marketers looking to refine their skills in analyzing social media metrics and driving better ROI from their campaigns.

Jul 7th 2026

4 Weeks

Marketing Advertising Digital Marketing

Coursera

University of Illinois at Urbana-Champaign

Digital Media and Marketing Principles (Coursera)

Management & Leadership Marketing & Communication

Discover the transformative impact of digital technologies on modern marketing communication in this insightful course. Master the art of engaging consumers through innovative smart, social, and mobile media tactics and elevate your business's marketing strategy.

Jul 6th 2026

4 Weeks

Marketing Strategy Digital Marketing Digital Media

Coursera

University of California, Davis

Optimizing a Website for Search (Coursera)

Management & Leadership Marketing & Communication

Discover how to transform your website into a powerful magnet for potential customers by mastering the art of Search Engine Optimization (SEO). This course will guide you through every step necessary to optimize your site for better search engine rankings, ensuring that your content is easily discoverable by users searching for products or services similar to yours. From conducting an initial SEO audit to presenting compelling reports and recommendations, this course equips you with the skills needed to drive organic traffic and increase conversions.

Jul 6th 2026

4 Weeks

Marketing Search SEO

Coursera

Universitat Autònoma de Barcelona

Sports Sponsorship. Let them Play (Coursera)

Marketing & Communication Business

Dive into the dynamic world of sports sponsorship with our exclusive online course 'Let Them Play'. Whether you're a budding entrepreneur, a marketing professional, or simply passionate about sports, this course will equip you with the knowledge to navigate the complex landscape of sports sponsorship. Discover who the key players are, explore innovative strategies that are shaping the industry, and connect with like-minded individuals from around the globe.

Jul 6th 2026

5-12 Weeks

Marketing Sports Sponsorship

Coursera

University of Illinois at Urbana-Champaign

Marketing Management I (Coursera)

Management & Leadership Marketing & Communication

Dive deep into the world of marketing with our foundational course on Marketing Management I. This course is designed to equip you with a thorough understanding of how businesses create value for customers through effective marketing strategies. Explore buyer behavior analysis, the core elements of the marketing mix, and learn how these components work together within different business frameworks.

Jul 6th 2026

4 Weeks

Marketing Marketing Management Marketing Strategy

Coursera

Emory University

Introduction to Social Media Analytics (Coursera)

Management & Leadership Marketing & Communication

Dive into the world of social media analytics and unlock the secrets to understanding consumer behavior like never before. This course will teach you how to transform social media data into valuable marketing insights, enabling you to make informed decisions that drive your business forward.

Jul 6th 2026

4 Weeks

Consumer Marketing Dynamics

Coursera

University of Illinois at Urbana-Champaign

Marketing in an Analog World (Coursera)

Management & Leadership Marketing & Communication

Explore the intersection of traditional and modern marketing techniques with 'Marketing in an Analog World'. This course will equip you with the skills needed to thrive in a world where 90% of sales are still conducted in physical stores, while also leveraging digital tools effectively. Master the art of reaching consumers across both worlds.

Jul 6th 2026

4 Weeks

Marketing Digital Analog

Coursera

IE Business School

Brand & Content Marketing (Coursera)

Marketing & Communication Business

Dive into IE University's Brand & Content Marketing course on Coursera. Master the art of producing compelling content that resonates with your audience, using powerful storytelling techniques. This course explores the nuances of branded content versus traditional ads, equipping you with skills to craft impactful narratives for your brand.

Jul 6th 2026

5-12 Weeks

Advertising Branding Brand

Coursera

University of Colorado Boulder

Introduction to the Digital Advertising Landscape (Coursera)

Marketing & Communication Business

Dive into the complex world of digital advertising with our beginner-friendly course. Explore display ads, video and audio ads, sponsored content, native ads, social media ads, and search engine marketing. Gain insights into how consumer data drives targeted advertising and understand the intricacies of programmatic advertising.

Jul 6th 2026

5-12 Weeks

Marketing Advertising Search Advertising