Coursera
Bem-vindo ao Curso Engajamento, Conversão e o Consumidor! Este curso é projetado para ensinar você a analisar os comportamentos do consumidor, aumentando seu engajamento e conversão. Aprenda sobre análise de dados, monitoramento de clientes e otimização de estratégias de marketing.
Coursera
In today's diverse market, managing customer expectations is crucial for success. This course, led by the esteemed Professor Jagdish Sheth, explores how to shape customer expectations to enhance satisfaction and loyalty. Gain valuable insights into understanding consumer behavior and learn practical strategies to align with your business objectives effectively.
Coursera
Join this insightful course led by Professor Jagdish Sheth to understand how corporations can effectively contribute to planned social change. Explore real-world examples, including environmental sustainability initiatives and the United Nations Sustainable Development Goals (SDGs), as you delve into the critical role of corporate social responsibility (CSR) in today's business landscape. Learn from an award-winning educator about influencing consumer behavior for a better society.
Coursera
Are you an aspiring or current entrepreneur looking for ways to fund and grow your startup? This course, 'How to Finance and Grow Your Startup – Without VC', offers a unique approach by teaching the lesser-known yet highly effective methods of financing. Learn from real-world success stories and gain insights into five proven models that have been used by industry leaders like Michael Dell and Bill Gates.
FutureLearn
Discover how to identify, understand, and target your ideal customer base while navigating the competitive landscape in Starting a Business 3: Customers and Competitors. This course will equip you with essential skills to differentiate your business and capture market share.
Coursera
Unlock the secrets to successful marketing with our 'Forecasting Models for Marketing Decisions' course. Gain expertise in creating precise forecasting models, essential for inventory management, product planning, and strategic decision-making. Learn how to harness the power of Excel to predict future customer trends and optimize your marketing efforts.
EdX
Dive into Marketing Fundamentals: Who Is Your Customer? and learn key principles to effectively find and engage your target audience. Master customer acquisition strategies, understand market dynamics, and grow your business with a deep understanding of consumer needs and wants.
Coursera
Unlock the secrets of profitable pricing with 'Pricing Strategy in Practice.' This project-based course will guide you through a practical case study, applying economic principles and market analysis to determine the best price for your products or services. Developed by experts at Darden and BCG, this course is ideal for professionals looking to enhance their pricing strategies and improve profit margins.
Coursera
Embark on an essential journey into the world of entrepreneurship with 'Entrepreneurship I: Laying the Foundation'. This course is designed to equip you with the fundamental knowledge needed to navigate the early stages of starting and managing a venture. Explore key concepts such as growth, error management, resource allocation, opportunity identification, and idea formulation in entrepreneurial settings.