Free Online Brand Management Courses & MOOCs

Coursera

University System of Georgia

Creating Global Brands with Jagdish Sheth (Coursera)

Marketing & Communication

In this online course, you'll explore the secrets of creating globally recognized brands with Jagdish Sheth, a leading authority in marketing. You will learn how to adapt your branding strategy to various cultures while maintaining consistency worldwide. This course is ideal for marketers, business owners, and anyone looking to expand their brand's reach internationally.

Jun 1st 2026

2 Weeks

Marketing Business Strategy Branding

Coursera

FIA Business School

Gestão de Marca & Crise de Imagem (Coursera)

Marketing & Communication Business

Este curso aborda os fundamentos da gestão de marca e como enfrentar crises de imagem, oferecendo insights valiosos sobre como manter a reputação da sua empresa intacta em um mundo onde as notícias podem mudar tudo em questão de horas. Aprenda conceitos-chave, técnicas de comunicação e estratégias proativas para proteger seu ativo mais precioso: sua marca.

May 18th 2026

5-12 Weeks

Marketing Communication Crisis Management

Coursera

University of Pennsylvania

Entrepreneurship 2: Launching your Start-Up (Coursera)

Management & Leadership

Are you ready to take the leap from idea to business? Entrepreneurship 2: Launching Your Start-Up is a practical course designed for aspiring entrepreneurs who have a prototype and are eager to learn how to create a scalable business model. Gain real-world knowledge on lean startup methodologies, creating a minimum viable product (MVP), understanding when to pivot or quit your day job, mastering the art of pitching, building and managing a team, allocating equity, and assembling an external team.

Jan 6th 2025

4 Weeks

Business Startup Strategy

Coursera

Aptly

Marketing on TikTok (Coursera)

Marketing & Communication

Dive into the world of TikTok marketing in this specialized online course designed for businesses looking to harness the power of this popular social media platform. Discover why and how companies use TikTok for marketing purposes, and learn essential strategies to create a compelling presence that will engage your audience and grow your brand.

Jan 6th 2025

2 Weeks

Marketing Social Media Marketing Strategy

Coursera

The State University of New York

Strategic Self-Marketing and Personal Branding (Coursera)

Management & Leadership Personal and Professional Development

Transform your career prospects by mastering the techniques of self-marketing and personal branding. This course will equip you with the tools needed to develop a compelling professional identity that sets you apart in today's competitive job market.

Nov 18th 2024

4 Weeks

Strategy Self-Assessment Brand Management

Coursera

Northwestern University

Content Strategy for Professionals: Engaging Audiences (Coursera)

Management & Leadership Marketing & Communication

Unlock the secrets to captivating your audience with our Content Strategy course. Designed for professionals at all levels, this course teaches you proven techniques to engage users by implementing strategic stories and enhancing their experience. Start a powerful 'conversation' that drives interest and thought leadership.

Sep 9th 2024

3 Weeks

Strategy Enterprise Leadership

EdX

The Hong Kong Polytechnic University,HKPolyUx

Luxury Management (edX)

Management & Leadership

Dive into the world of luxury management with this exclusive online course. Gain a deep understanding of what makes a brand luxurious and learn essential business skills to excel in providing top-tier products and services within the hotel and tourism sector. Master strategies for creating, marketing, and communicating the value of your luxury brand.

Aug 23rd 2024

5-12 Weeks

Management Tourism Hotel Industry

EdX

Curtin University,CurtinX

Strategic Brand Management (edX)

Marketing & Communication Business

Dive into the world of branding with our Strategic Brand Management course. Explore essential concepts in advertising and marketing to build a strong brand identity that resonates with your target audience. This course is part of the Marketing in a Digital World MicroMasters program, designed to equip you with the skills needed for successful product/brand management.

Feb 13th 2024

5-12 Weeks

Marketing Advertising Branding

FutureLearn

University of East Anglia

The Secret Power of Brands (FutureLearn)

Management & Leadership Marketing & Communication

Explore the fascinating world of brands and brand management with 'The Secret Power of Brands' course on FutureLearn. Uncover the strategies that make iconic brands like Apple, McDonald's, and Google so powerful and influential. This course will equip you with the knowledge to understand and harness the power of branding in today’s market.

Apr 24th 2023

5-12 Weeks

Business Marketing Branding