Esports Management Capstone Project (Coursera)

Esports Management Capstone Project (Coursera)

We will analyze the pros and cons of creating a single or multiple Esport organization and recommend an effective branding strategy for a hypothetical Esport organization based on current Esport branding considerations. You will develop a plan for recruiting funding resources for a hypothetical Esports organization and choose an Esport organization role of interest, other than Owner, and describe your reasoning.

Class Deals by MOOC List - Click here and see Coursera's Active Discounts, Deals, and Promo Codes.

Course 4 of 4 in the Esports Specialization.

Syllabus

WEEK 1
Getting Started
Congratulations! You've made it to the final course in this program! This capstone project is designed to allow you to take the knowledge you have gained through the previous courses and put that knowledge into practice. This section will prepare you for your capstone project and final peer review. It will also answer any questions you might have about the project assignment and the grading rubric.

WEEK 2
Content Review
This section is meant for those who wish to have additional feedback on their project before the final peer review submission and evaluation.

WEEK 3
Final Project Assignment Submission
This is your final peer review assignment submission portion of the course. Please be mindful that there will be no extension given to learners for any deadlines set.

Go to Class
MOOC List is learner-supported. When you buy through links on our site, we may earn an affiliate commission.

Related Courses

Introduction to Personal Branding (Coursera) Coursera
University of Virginia

Introduction to Personal Branding (Coursera)

Though the concept of personal branding isn't new, questions remain about how to create one and, more importantly, what it means to maintain and inhabit that brand. Learners will: understand both what personal branding means and what it means to inhabit their brand o Establish themselves on at least three social media platforms; create a mission statement for their personal brand; build a board of directors for their brand o Become familiar with the basics of digital security and reputation management; create a system for on-going brand maintenance.

Jun 8th 2026
5-12 Weeks
Pharmaceutical and Medical Device Innovations (Coursera) Coursera
University of Minnesota

Pharmaceutical and Medical Device Innovations (Coursera)

This course in the Healthcare Marketplace specialization gives the learner an in-depth view of the intellectual property creation that is vital to creating breakthrough technologies. Included is an understanding of the strategy deployed for pricing drugs and new technologies as well as the market sizing exercise to identify where future research and development investments should be made.

Jun 8th 2026
4 Weeks
People Analytics (Coursera) Coursera
University of Pennsylvania

People Analytics (Coursera)

People analytics is a data-driven approach to managing people at work. For the first time in history, business leaders can make decisions about their people based on deep analysis of data rather than the traditional methods of personal relationships, decision making based on experience, and risk avoidance. In this brand new course, three of Wharton’s top professors, all pioneers in the field of people analytics, will explore the state-of-the-art techniques used to recruit and retain great people, and demonstrate how these techniques are used at cutting-edge companies. They’ll explain how data and sophisticated analysis is brought to bear on people-related issues, such as recruiting, performance evaluation, leadership, hiring and promotion, job design, compensation, and collaboration.

Jun 8th 2026
4 Weeks
Managing Project Risks and Changes (Coursera) Coursera
University of California, Irvine

Managing Project Risks and Changes (Coursera)

This course will help you manage project risk effectively by identifying, analyzing, and communicating inevitable changes to project scope and objectives. You will understand and practice the elements needed to measure and report on project scope, schedule, and cost performance. You will be equipped with the tools to manage change in the least disruptive way possible for your team and other project stakeholders.

Jun 8th 2026
5-12 Weeks
Conversations that Inspire: Coaching Learning, Leadership and Change (Coursera) Coursera
Case Western Reserve University

Conversations that Inspire: Coaching Learning, Leadership and Change (Coursera)

Coaching can inspire and motivate people to learn, change and be effective leaders, among other roles in life. Although most attempts are “coaching for compliance” (coaching someone to your wishes or expectations), decades of behavioral and neuroscience research show us that “coaching with compassion” (coaching someone to their dreams and desires) is more effective.

Jun 8th 2026
5-12 Weeks
Leadership Through Marketing (Coursera) Coursera
Northwestern University

Leadership Through Marketing (Coursera)

The success of every organization depends on attracting and retaining customers. Although the marketing concepts for doing so are well established, digital technology has empowered customers, while producing massive amounts of data, revolutionizing the processes through which organizations attract and retain customers. In this course, students will learn how to identify new opportunities to create value for empowered consumers, develop strategies that yield an advantage over rivals, and develop the data science skills to lead more effectively, allocate resources, and to confront this very challenging environment with confidence.

Jun 14th 2026
4 Weeks
Comunicación, experimentación y aprendizaje en liderazgo (Coursera) Coursera
Universidad de los Andes

Comunicación, experimentación y aprendizaje en liderazgo (Coursera)

Este es un curso práctico, enfocado en planear experimentos, ensayos y errores para intervenir en sistemas humanos y movilizarlos a trabajar en desafíos complejos. El Liderazgo para problemas complejos es un deporte de contacto, es muy útil entrenar, tener planes y luego ser capaz de improvisar efectivamente durante la acción.

Jun 9th 2026
4 Weeks
Inspiring and Motivating Individuals (Coursera) Coursera
University of Michigan

Inspiring and Motivating Individuals (Coursera)

In this course, you will learn how to create a shared vision for your team and effectively communicate it to your teammates. You will also learn how to set effective goals and expectations in a way that best enables your team to attain the shared vision. Finally, you will understand the most important needs and drivers of performance across cultures, and will learn to align rewards with desired behaviors so that your teammates are motivated to attain the team’s objectives.

Jun 8th 2026
4 Weeks
Beyond Silicon Valley: Growing Entrepreneurship in Transitioning Economies (Coursera) Coursera
Case Western Reserve University

Beyond Silicon Valley: Growing Entrepreneurship in Transitioning Economies (Coursera)

The path for entrepreneurs to grow their companies outside of well-developed entrepreneurial ecosystems like Silicon Valley is challenging. Most markets around the world do not look like Silicon Valley, and they never will. But there are other models to support new businesses. In transitioning markets (where entrepreneurs do not have much access to private sector financing), government officials, donors, and business leaders are experimenting with creative approaches to support the growth of entrepreneurs. Northeast Ohio, whose largest city is Cleveland, is one such community. During our time together in this course, we will be exploring some of these innovative approaches.

Jun 8th 2026
5-12 Weeks
Fundamentals of Management (Coursera) Coursera
University of California, Irvine

Fundamentals of Management (Coursera)

Are you about to enter the workforce? Are you an emerging professional? Are you new to your role in the organization? All prospective new employees benefit from understanding management principles, roles and responsibilities, regardless of position. Now you can acquire an in-depth understanding of the basic concepts and theories of management while exploring the manager's operational role in all types of organizations. Gain insight into the manager's responsibility in planning, organizing, leading, staffing and controlling within the workplace. It’s never too soon to plan your professional path by learning how the best managers manage for success!

Jun 8th 2026
4 Weeks
Applications of Everyday Leadership (Coursera) Coursera
University of Illinois at Urbana-Champaign

Applications of Everyday Leadership (Coursera)

This course covers the following topics: negotiation, feedback and coaching, conflict management, and leading change. The objectives are to learn how to use leadership skills to work more effectively with others, how to use leadership skills to organize others to work more effectively together, and to apply the foundations of effective leadership skills to everyday situations faced by leaders.

Jun 8th 2026
4 Weeks