EdinburghX

Our future is here and it relies on data. Predictive policing, medical robots, smart homes and cities, artificial intelligences - we can all think about how any of those could go wrong. Discover how we can build a future where they are done right.

Learn about the global nitrogen challenge, how nitrogen has helped human civilization to develop, and how its misuse now threatens us. It’s a perfect storm. Limited food, water and energy unequally spread between an expanding population, and a warming climate as the bitter icing on the cake. In all [...]

Learn how to create a digital marketing strategy for implementation in your business. Digital marketing is a major component of marketing today. This course will equip you with practical digital marketing skills to help you build your business. You will learn about the digital marketing landscape and how digital [...]

Explore the ideas and methods behind the statistics you encounter in everyday life. Data is everywhere, from the media to the health sciences, and from financial forecasting to engineering design. It drives our decisions, and shapes our views and beliefs. But how can we make sense of it? This [...]

An introduction to the role of marketing in a competitive marketplace. Do you want to learn how successful businesses use marketing to increase revenue, share and profitability? In an increasingly competitive market, marketing skills are vital to help organizations stand out, win customers, build loyalty and sustain long term [...]

Learn how to build predictive models using machine learning. This course will give you an overview of machine learning-based approaches for predictive modelling, including tree-based techniques, support vector machines, and neural networks using Python.