Coursera
Este curso te guía a través del proceso crucial de posicionamiento en el mundo del marketing. Comprendemos las bases, técnicas y herramientas necesarias para establecer una identidad única y memorable para tus productos o servicios. Aprenderás a diferenciarte y captar la atención de tu audiencia objetivo.
Coursera
Sumérgete en la esencia del marketing con nuestro curso 'El Plan de Marketing'. Aquí aprenderás a diseñar una estrategia sólida y a implementar un plan efectivo para asegurar el éxito de tu marca. Desde definir al público objetivo hasta establecer el mix de marketing adecuado, este curso te guiará paso a paso.
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Dive into the world of survey analysis and gain critical marketing insights with this comprehensive online course. Master the art of gathering consumer feedback through surveys to inform your brand positioning, product development, and overall marketing strategy. Whether you're a seasoned marketer or just starting out, this course will equip you with the tools needed to make data-driven decisions that resonate with your target audience.
Coursera
Embark on a transformative journey with 'Fundamentals of Sales and Marketing' – part of the esteemed Goldman Sachs 10,000 Women program. This course is tailored for ambitious female entrepreneurs looking to expand their businesses through effective marketing and sales techniques. Master essential tools and metrics to measure success and elevate your brand's presence in today’s competitive market.
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Explore the world of planned giving with this insightful online course, designed to equip you with essential knowledge and skills in structuring charitable contributions. From understanding basic terminology to matching donor interests with appropriate giving options, this course offers a comprehensive overview of planned giving strategies.
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Discover the transformative power of Artificial Intelligence in modern marketing. This course, offered by Coursera and developed at the Darden School of Business, will guide you through leveraging AI to enhance your marketing efforts, overcome implementation challenges, and achieve sustainable success.
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Dive into 'Retail Marketing Strategy' and revolutionize the way you approach retail marketing. This course, led by Professor Barbara Kahn, will guide you through transitioning from product-centric to customer-centric strategies, ensuring you create value that resonates with today's consumers. Explore successful case studies and learn how to adapt your approach in a post-COVID-19 world.
Coursera
Este curso está diseñado específicamente para mujeres interesadas en el mundo STEM que desean explorar su potencial emprendedor. A través de seis módulos, aprenderás habilidades fundamentales para inspirarte a iniciar y crecer tu propia empresa dentro del ámbito científico y tecnológico.
Coursera
Dive into the 'Fundamentals of Marketing Strategy' course on Coursera. This interactive program is designed to equip you with the knowledge and skills needed to craft compelling marketing strategies. Engage with fellow learners as you explore key models and concepts, conduct research, and apply what you've learned in a competitive business environment.