Corporate Communications Specialization

Strategies for Internal and External Communication. Master strategies for expert corporate communication.
What you'll learn:
- Identify terms, tools, and strategies for corporate communication
- Analyze professional scenarios to select the best communication strategy for the situation
- Reflect upon and discuss various forms of communication in a variety of situations

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Internal Communications Framework (Coursera)

Jun 17th 2024
Internal Communications Framework (Coursera)
Course Auditing
Categories
Effort
Languages
Learn how to enhance your organization's internal communications to improve employee retention, engagement, and overall organizational success. Explore how mission statements, values, and DEIB (diversity, equity, inclusion, and belonging) initiatives contribute to a robust company culture. Additionally, discover the importance of transparency in executive-level communications, particularly to protect an [...]

External Communications Channels (Coursera)

Jun 17th 2024
External Communications Channels (Coursera)
Course Auditing
Categories
Effort
Languages
Learn the functions of external communications as well as strategies and channels to communicate with the outside world. See how they play a crucial role in promoting your products, corporate imaging and branding, and building long-term relationships with customers. Explore how to manage media, stakeholder, and investor relations effectively. [...]

Introduction to Corporate Communications (Coursera)

Jun 17th 2024
Introduction to Corporate Communications (Coursera)
Course Auditing
Categories
Effort
Languages
Discover the fundamental principles of corporate communications in this introductory course by learning about the significance of transparent communication, the art of storytelling, and the power of social media tools. Learn practical strategies to engage employees, whether they work in-person, remote, or hybrid. Additionally, gain insights into the personality [...]