Coursera

Introduction to Corporate Communications (Coursera)

Offered by University of California, Irvine,

Discover the fundamental principles of corporate communications in this introductory course by learning about the significance of transparent communication, the art of storytelling, and the power of social media tools. Learn practical strategies to engage employees, whether they work in-person, remote, or hybrid. Additionally, gain insights into the personality types that tend to excel in different corporate communication careers, allowing you to align your strengths and interests with the right professional trajectory.

Class Deals by MOOC List - Click here and see Coursera's Active Discounts, Deals, and Promo Codes.

This course is part of the Corporate Communications Specialization.

What you'll learn

Identify the benefits of transparency and storytelling in corporate communication
Differentiate between which collaboration tools and communication channels to use for various audiences
Recognize personality traits and skills required for various communication roles

Syllabus

The Role of Corporate Communications
Welcome to Module 1, The Role of Corporate Communications. This module will introduce corporate communications, define the roles and responsibilities in corporate communications, and explain the importance of transparency.

Corporate Communication Tools
Welcome to Module 2, Corporate Communication Tools. This module will introduce which tools are used to communicate in both internal and external environments as well as the types and uses of each.

Communicating in Hybrid Work Environments
Welcome to Module 3, Communicating in Hybrid Work Environments. This module will discuss the emergence of hybrid work environments, how corporate communications are essential to engaging the workforce, and what tools to use.

Corporate Communications as a Career
Welcome to Module 4, Corporate Communications as a Career. This module will look at career opportunities in corporate communications, including which specific jobs are available, possible career paths, and entry requirements into the field.

Go to Class

MOOC List is learner-supported. When you buy through links on our site, we may earn an affiliate commission.

Related Courses

Coursera

University of Colorado Boulder

Speaking to a Technical Group (Coursera)

Personal and Professional Development

Great speakers focus on voice, nonverbals, eye contact, body language, and storytelling to captivate their audiences. Moreover, as a leader, it is possible to communicate in such a manner and in such a tone of voice so as to inspire in others nothing but an intense desire to excel, making this form, potentially, the most powerful leadership-communication skill of all. This course focuses on the fundamentals of excellent oral communication.

Jun 29th 2026

4 Weeks

Storytelling Presentations Speaking

Coursera

University of California, Davis

Research Report: Delivering Insights (Coursera)

Marketing & Communication Business

You have completed all the hard work of conducting your internal, secondary, and primary research. You have analyzed all the data and are able to formulate insights and recommendations based on your research proposal. But what is the best way to present your findings and be able to make a decision? In this course, you will discuss how to incorporate a story in your marketing presentation to help you capture the attention and gain support of stakeholders and business leaders.

Jun 29th 2026

4 Weeks

Markets Marketing Storytelling

Coursera

Wesleyan University

Writing in First Person Point of View (Coursera)

Art and Culture

If you have always wanted to tell your own story—in a memoir, first-person essay, or any other form of autobiographical non-fiction—but felt you lacked the tools or the framework, this is the class for you. We will learn how successful first-person writing is structured to offer the reader a sense of propulsive motion, and is guided by a narrator who is deliberately crafted. We will explore the ways in which language can be used to create tone, so that the emotional freight of your words is as potent as the storytelling. And crucially, we will consider the writer's responsibility to the reader: the importance of being a guide who includes the reader in the sensory, emotional, and intellectual experience you mean to share through your writing.

Jun 22nd 2026

4 Weeks

Writing Storytelling Creative Writing

Coursera

University of Washington

Business English: Planning & Negotiating (Coursera)

Management & Leadership

In this course, the context is hosting an event and finding an appropriate venue for it. You will learn language and strategies for successful negotiations culminating in a written announcement for an event. Course Learning Objectives: negotiate strategically in formal and informal settings; identify and resolve customer issues after a negotiation has taken place; evaluate and compare services and features of two venues; plan a business event using negotiation skills; write an announcement for a business event after selecting a venue.

Jun 22nd 2026

4 Weeks

Planning Business Communication English Language

Coursera

Michigan State University

Game Design and Development 2: 2D Platformer (Coursera)

CS: Software Engineering Computer Science

If you love games and want to learn how to make them, then this course is your second step down that path. In this course you will learn the fundamentals of game design, including an understanding of the game world, storytelling, gameplay, user experience, and game technology. You will continue developing videogames using industry standard game development tools, including the Unity game engine. At the end of the course you will have completed a 2D Platformer game, and will be able to leverage an array of game development techniques to create your own basic games.

Jun 22nd 2026

4 Weeks

Storytelling User Experience Game Design

Coursera

Northwestern University

Content, Advertising & Social IMC (Coursera)

Management & Leadership Marketing & Communication

Want your content to go viral? Who doesn't! It takes a thoughtful, integrated approach to make content that stands out in our increasingly oversaturated world. In this fourth course of the Social Marketing Specialization - "Content, Advertising & Social IMC" - you will learn how marketers are successfully navigating today's media landscape. You will learn why developing engaging content for your audience is an essential component in effective social marketing.

Jun 22nd 2026

4 Weeks

Marketing Gamification Advertising

Coursera

Macquarie University

Storytelling and influencing: Communicate with impact (Coursera)

Marketing & Communication Business

An ambitious vision for the future of your organisation isn’t enough – how do you communicate this vision to get your colleagues on board? The ability to effectively communicate and persuade others is a key leadership skill. Traditional and common-sense models of communication and persuasion often fail to capture the complex nature of ‘influencing’.

Jun 29th 2026

5-12 Weeks

Communication Storytelling Persuasion

Coursera

Rice University

Oral Communication for Engineering Leaders (Coursera)

Management & Leadership

Taught by Rice University communication faculty from the Rice Center for Engineering Leadership (RCEL). This course covers core topics in oral communication: Communication strategy, content, data visualization, and delivery. You’ll learn key principles in: Creating a communication strategy; Developing a clear message and organizing persuasive content; Creating strong visual support; Presenting data effectively; Presenting professionally and confidently; Handling formal presentations, giving pitches, speaking extemporaneously, managing online presentations, and lowering public speaking anxiety.

Jun 29th 2026

5-12 Weeks

Engineering Communication Public Speaking

Coursera

FIA Business School

Como engajar equipes e criar cultura em ambientes virtuais (Coursera)

Management & Leadership Business

O programa é muito útil tanto para líderes quanto para membros de equipes virtuais. Os conhecimentos obtidos permite que você forme, participe e lidere equipes de maneira mais eficaz, principalmente em situações de mudança e transformação digital. O processo de aprendizagem é dinâmico, interativo e prático. Neste programa você aprenderá a reconhecer aspectos da cultura de uma equipe em ambientes virtuais que a maioria das pessoas normalmente desconhece. Frequentemente, são esses aspectos, aparentemente sem importância, que têm o maior efeito sobre os resultados coletivos da equipe.

Jun 22nd 2026

4 Weeks

Leadership Storytelling Organizational Culture

Coursera

University of California, Irvine

Introduction to Digital Marketing (Coursera)

Marketing & Communication Business

Although traditional marketing strategies are still used, companies continue to shift their focus to digital approaches such as search engines, social media. These technologies take into account the journey of the customer and how they make their purchase decisions. It is important for marketers to have an understanding of digital marketing strategies and familiarize themselves with the key technologies underlying them.

Jun 29th 2026

4 Weeks

Marketing Communication Storytelling

Coursera

University of California, Irvine

External Communications Channels (Coursera)

Business

Learn the functions of external communications as well as strategies and channels to communicate with the outside world. See how they play a crucial role in promoting your products, corporate imaging and branding, and building long-term relationships with customers. Explore how to manage media, stakeholder, and investor relations effectively.

Jun 29th 2026

4 Weeks

Internal Communication Communication Strategy Corporate Branding

Coursera

Salesforce,SV Academy

Guía práctica para gestionar las relaciones profesionales (Coursera)

Business

En este curso, desarrollarás habilidades útiles que a menudo se pasan por alto, pero que en realidad pueden determinar el éxito en tu función. Como profesionales de la industria de la tecnología, a veces, nos capacitamos para hacer el trabajo técnico, pero no para dar y recibir comentarios, comunicarnos de manera eficaz, presentarnos de forma profesional y manejar las relaciones. Estas habilidades centradas en las personas marcan la diferencia cuando te tienen en cuenta para un posible ascenso dentro de la empresa o cuando solicitas un puesto interesante en otra empresa. Al completar este curso, obtendrás habilidades y conocimientos básicos para convertirte en un SDR de alto rendimiento.

Jun 29th 2026

5-12 Weeks

Business Communication Cultural Competence Effective Communication