Idea Development: Create and Implement Innovative Ideas (edX)

Idea Development: Create and Implement Innovative Ideas (edX)
Course Auditing
Categories
Effort
Certification
Languages
English writing/reading proficiency (required). General knowledge of business processes (recommended)
Misc

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Idea Development: Create and Implement Innovative Ideas (edX)
Learn the strategies entrepreneurs and organizations use to create and bring to market innovative ideas. To create and bring to market innovative ideas, entrepreneurs invest substantial resources in their creation without being certain their idea will be successful. How do entrepreneurs manage this process? What strategies do they use? What role does the innovativeness of their ideas play in the strategies they adopt? How do they maintain motivation when faced with setbacks?

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In this course, we tackle these questions by focusing on:

• Types of innovations and their market impact;

• The importance of taking action, knowledge, learning and resources in the creation of innovative ideas;

• How entrepreneurs make strategic decisions under uncertainty;

• The Management of intellectual property; and

• Maintaining motivation in the face of setbacks

By drawing on the case of Google Glass, their own experiences and ideas, students are encouraged to synthesize knowledge from each Module to gain an in-depth understanding of the complexity of innovation process.

This course is part of the Corporate Innovation MicroMasters Program.


What you'll learn

• How to come up with innovative ideas you are uniquely position to create and bring to market

• Strategies for managing uncertainty in the creation and implementation of innovative ideas

• How to learn from setbacks and maintain the motivation to persevere when experiencing them

• How ideas and other forms of intellectual property can be protected.


Syllabus


Module 1

Perspective on how ideas are developed


Discover how entrepreneurs come up with ideas and the processes they use to bring innovative ideas to market


Module 2

Types of innovation


Understand the various innovation typologies based on different dimensions of the innovation space


Module 3

Uncertainty and decision making


Gain an understanding of uncertainty and how it influences strategic decision making


Module 4

Discovery strategies


Learn about the practice of navigating uncertainty to discover new strategies to establish and grow innovation in a corporate setting


Module 5

Knowledge and resources


Appreciate the role resources and capabilities play in the identification of innovative ideas


Module 6

Innovation evaluation and selection


Discover strategies for assessing the feasibility of ideas


Module 7

Protecting intellectual property


Understand the importance of IP, IP protection options (IPRs), selecting the right option, managing IP generation


Module 8

Commercialization feasibility


Unpack the 12-step framework for assessing commercialization feasibility


Module 9

Motivation, commitment and resilience


Understand the importance of knowing when to abandon an idea, contingency planning and resilience


Module 10

Maintaining motivation


Discover strategies for maintaining motivation when learning from setbacks



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MOOC List is learner-supported. When you buy through links on our site, we may earn an affiliate commission.

Course Auditing
215.00 EUR
English writing/reading proficiency (required). General knowledge of business processes (recommended)

MOOC List is learner-supported. When you buy through links on our site, we may earn an affiliate commission.