Fashion

Among all objects of design, our clothes are the most universal and intimate. Like other kinds of design, fashion thrives on productive tensions between form and function, automation and craftsmanship, standardization and customization, universality and self-expression, and pragmatism and utopian vision. It exists in the service of others, and [...]

Learn how fashion and luxury companies work and understand their brands, products, retail, and communication strategies. Travel through business models, international development, and product categories with industry influent experts. Adopting a case-study approach, the course presents strategic brand management in luxury and fashion companies as a balancing act: tradition [...]

Sometimes when we say we work with sustainable fashion people look at us like... "Mmmm, is it really possible for something like fashion to be sustainable?" And let's face it, people are right being suspicious. If anything the fashion industry has become increasingly unsustainable over the last decades, using [...]

Understand how big fashion retailers innovate and discover the story behind a favourite piece of your clothing. The course introduces a case study showing how Marks & Spencer has been a key innovator in fashion, introducing new fabrics that make our lives easier and more comfortable.

The fundamentals of circular fashion unraveled, learn about circularity in all steps of the fashion value chain. From new textile materials and circular design all the way to business modelling. The fashion industry has a large influence on the global economy and is more and more known for its [...]