Retail Strategy

 

 


 

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E.g., 2017-09-23
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Sep 25th 2017

Nowadays a distribution strategy is part of the DNA of many companies and a correct channel management is key for the success of your product. Distribution plans need to be prepared for the long run, combining the following main areas: company profile, portfolio structure and price positioning, go-to-market policy, trade and retail marketing, e-commerce and global retail management.

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Learn key components of the retail business, including forecasting, inventory management, product assortment planning and pricing.

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