Skillshare

Optimizing Your Website with SEO Free Tools (Skillshare)

Offered by Skillshare,

In this Skillshare class, you’ll tell you more about how to use free SEO tools for your website's optimization with no budget at all. You can take this class even if you have no idea of what SEO is. I’ll help you understand and share my secrets and what I’ve learned as a freelance SEO specialist. You’ll learn more about technical SEO, backlinks, and keyword strategies.

You’ll get step-by-step instructions on how to conduct a real SEO audit and then implement new changes. I’ll take you through my workflow for analyzing and optimizing websites, as well as suggest some tools and sources to expand your knowledge and skills.
I would like you to conduct an SEO analysis and write down at least three actions for each section. I will provide you with a template and you will be able to download and fill out.
Thank you and good luck!

Go to Class

MOOC List is learner-supported. When you buy through links on our site, we may earn an affiliate commission.

Related Courses

Skillshare

How To Create An Effective Content Marketing Strategy (Skillshare)

Marketing & Communication

In the How to Create an Effective Content Marketing Strategy, you'll learn how to create a strategy in five easy steps so that you can get started with creating compelling content that converts! Included in this course, we'll also discuss the following: Learn more about the different types of content that you can create to convert more of your audience; Discuss the six rules for content marketing.

Self Paced

Self-Paced

Marketing Marketing Strategy Digital Marketing

Skillshare

Creating Dedicated Landing Pages: How to Get Better ROI for Your Marketing Spend (Skillshare)

Marketing & Communication

Want to get the best performance out of your marketing campaigns? Learn how with landing pages. Join Ryan Engley, VP of Product Marketing at Unbounce, as he shows you how to boost the conversions for your next campaign by creating a dedicated landing page with a single call to action. Instead of sending people to your website, which is full of different types of information, landing pages let you take control of a visitor's journey.

Self Paced

Self-Paced

Business Marketing Landing Page

Skillshare

Introduction to Retention Marketing: Maximize Your Repeat Customers (Skillshare)

Marketing & Communication

Looking to retain more customers? Learn how with retention marketing. In today's digital world you can reach millions of people with a single click, so everyone is focused on finding new customers. But by doing this, you're neglecting the best asset you have: your current customers. Join Smile.io’s Alex McEachern to learn why retaining customers and building a community is key to growing a lasting business.

Self Paced

Self-Paced

Business Marketing Retention Marketing

Skillshare

Communicate Ideas through Story (Skillshare)

Marketing & Communication

This is class is part of Skillshare's Creativity & Innovation series. A crucial step in the creative process is communicating the ideas you've generated. Whether to friends, teammates, clients, or investors, you'll need others to understand what you're proposing and get them as excited about it as you are.

Self Paced

Self-Paced

Business Marketing Entrepreneurship

Skillshare

How To Create Brilliant Facebook Ads For Your Business (Skillshare)

Marketing & Communication

Do you want to create powerful Facebook ads for your business? Do you want to learn to use social media to advertise? Are you looking to expand your marketing efforts to Facebook? Would you like to reach a new audience? Would you like to increase traffic to your website? Or gain more Facebook followers? This course covers…

Self Paced

Self-Paced

Business Marketing Facebook

Skillshare

Introduction to SEO: Tactics and Strategy for Entrepreneurs (Skillshare)

Business

Join "Wizard of Moz" Rand Fishkin for a dive into the heart of SEO. This 90-minute class shares actionable insights and tactics for optimizing your content and organically raising the online presence of your business and brand. This class is perfect for entrepreneurs, small business owners, startups, freelancers, junior marketers, web designers, and copywriters eager to do SEO that matters! No prior experience or skills required.

Self Paced

Self-Paced

Business Entrepreneurship SEO

Skillshare

Growth Marketing Essentials: Build Effective Acquisition Funnels (Skillshare)

Marketing & Communication

Ever wonder how to get more people to read your email newsletters, engage on social media, or click on your ads? It's all about the marketing funnel. In this 40-minute class, join Skillshare VP of Marketing Cam Lay as he updates the classic marketing tool for the digital age, revealing how you can grow your business by carefully guiding your customers from first contact to final purchase.

Self Paced

Self-Paced

Business Marketing Marketing Strategy

Skillshare

Selling Online: Business Skills for Product Designers (Skillshare)

CS: Design & Product

Join Lauren Slowik (Design Evangelist at Shapeways) for this 30-minute class on running your small online business. With tips and best practices for every stage — developing, merchandising, and marketing — plus ways to build your brand story over time, this class is perfect for everyone selling products online as well as those eager to get started. We’ll walk through how to choose what designs to produce and stock, plus how to develop a collection and a brand story that reflects it.

Self Paced

Self-Paced

Marketing Online Business Product Design

Skillshare

SEO Today: Strategies to Earn Trust, Rank High, and Stand Out (Skillshare)

Marketing & Communication

It's 2017. In the fast-changing world of SEO, what now drives real impact for your site? Join “Wizard of Moz” Rand Fishkin to learn how to earn trust, rank high, drive traffic, and stand out. In 9 engaging video lessons, Rand combines his signature whiteboard teaching style with helpful screencast demonstration, sharing tools and tips.

Self Paced

Self-Paced

Business SEO Search Engine Optimization

Skillshare

Google Ads SKAG method for search ads (Skillshare)

Marketing & Communication Business

This Course Teaches You the Google Ads SKAG method. In this comprehensive course you will learn how to: Find the right keywords; Set Up The Account in SKAG method in a spreadsheet; Use the Google Ads Editor; Effective Ad Text writing; Build effective Landing Page; Set Up Location Settings and Ad Extensions; Bid Optimisations and SQR.

Self Paced

Self-Paced

Business Marketing Google Ads

Skillshare

Intro to UX: Creating Great Omnichannel Experiences (Skillshare)

CS: Design & Product

Join UserTesting's Stef Miller for an easy-to-follow, smart dive into creating great customer experiences! What: This 45-minute class shares frameworks and tools for identifying, evaluating, and optimizing the touchpoints in your customer journey across different channels — from sites, apps, and emails to phone calls, in-person interactions, and more.

self Paced

Self-Paced

Marketing UX User Experience

Skillshare

Survey for Success: Growing Your Business with Customer Insights (Skillshare)

Marketing & Communication Business

Want happier customers, higher sales, and better engagement? Discover how surveys can unlock the insights you need to make smarter decisions for your business! Whether you’re an entrepreneur, freelancer, or creative, success starts with knowing exactly what your customers want! In this step-by-step introductory class, SurveyMonkey's Sarah Cho breaks down the survey process into simple steps designed to unlock the answers you need to launch your side hustle, improve your product, or back up your big pitch using real customer insights.

Self Paced

Self-Paced

Marketing Entrepreneurship Business Growth