Business Marketing

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Salesforce Basics (Coursera) Coursera
University of California, Irvine

Salesforce Basics (Coursera)

Business

Discover the fundamentals of Salesforce, the leading Customer Relationship Management (CRM) system, designed to revolutionize how businesses manage customer interactions. This course breaks down Salesforce into its core elements, including Lightning for Sales, Community Cloud, Marketing Cloud, and essential security practices. Whether you're new to CRM systems or looking to enhance your current knowledge, this course provides a structured learning path with practical application activities on Trailhead, peer discussions, video demonstrations, and review assignments.

Aug 31st 2026
3 Weeks
Business Data Management Cloud Computing
Details
Introduction to Google SEO (Coursera) Coursera
University of California, Davis

Introduction to Google SEO (Coursera)

Management & Leadership Marketing & Communication

Discover the fundamentals of Search Engine Optimization (SEO) specifically tailored for Google in this beginner-friendly course. Gain insights into making your website more visible, engaging users effectively, and climbing up the ranks on Google searches. Perfect for beginners looking to understand SEO basics.

Aug 24th 2026
4 Weeks
Marketing Algorithms Semantics
Details
International B2B (Business to Business) Marketing (Coursera) Coursera
Yonsei University

International B2B (Business to Business) Marketing (Coursera)

Marketing & Communication Business

Dive into the world of International B2B Marketing! This course provides a deep dive into the unique aspects of marketing products and services to other businesses on an international scale. Gain insights into how B2B differs from consumer marketing and learn strategies for successful global business expansion.

Aug 24th 2026
3 Weeks
Marketing Strategy International Marketing Cross Country & Cross Industry Innovation
Details
Integrated Marketing Communications: Advertising, Public Relations, Digital Marketing and more (Coursera) Coursera
IE Business School

Integrated Marketing Communications: Advertising, Public Relations, Digital Marketing and more (Coursera)

Management & Leadership Marketing & Communication

Discover the power of integrated marketing communications (IMC) in driving your product or service's success. This course offers a deep dive into IMC, exploring advertising, public relations, digital marketing, and other essential aspects of modern marketing strategies. Gain insights into planning and evaluating impactful marketing campaigns.

Aug 24th 2026
4 Weeks
Marketing Advertising Public Relations
Details
Positioning: What you need for a successful Marketing Strategy (Coursera) Coursera
IE Business School

Positioning: What you need for a successful Marketing Strategy (Coursera)

Marketing & Communication Business

Discover the critical role of Positioning in crafting an effective Marketing Strategy. This course, led by IE professor Ignacio Gafo, will guide you through essential stages of market segmentation, defining your unique value proposition, and building a clear, compelling position in the marketplace. Whether you're new to marketing or looking to refine your strategy, this course provides the tools needed for a successful brand positioning.

Aug 24th 2026
4 Weeks
Marketing Marketing Strategy Positioning
Details
Marketing Mix Fundamentals (Coursera) Coursera
IE Business School

Marketing Mix Fundamentals (Coursera)

Marketing & Communication Business

Dive into Marketing Mix Fundamentals to learn how to effectively bring your products to market. This course covers the essential elements of Product, Pricing, Place, and Promotion strategies that are crucial for business success. Gain insights into brand management, pricing techniques, distribution channels, and promotional tactics.

Aug 24th 2026
4 Weeks
Marketing Promotion Marketing Strategy
Details
Meaningful Marketing Insights (Coursera) Coursera
Emory University

Meaningful Marketing Insights (Coursera)

Marketing & Communication Business

Discover the art and science of extracting valuable insights from consumer data in our Introduction to Marketing Analytics course. Designed for marketers, this course teaches you how to harness surveys, transaction histories, billing records, and more to predict future behavior and drive effective marketing strategies. Learn with practical exercises using Microsoft Excel.

Aug 24th 2026
5-12 Weeks
Marketing Data Analysis Microsoft Excel
Details
Marketing Strategy for Entrepreneurs (Coursera) Coursera
EIT Digital

Marketing Strategy for Entrepreneurs (Coursera)

Management & Leadership Marketing & Communication

Embark on a practical journey into the world of marketing strategy tailored for aspiring and established entrepreneurs. This hands-on course equips you with actionable insights and tools to develop and execute successful marketing plans that drive growth and customer engagement. Start today and transform your approach to marketing!

Aug 24th 2026
5-12 Weeks
Analysis Marketing Entrepreneur
Details
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