Jeffrey Frohwein

The first half of my life was spent on a family farm in Iowa where we raised corn, soybeans, and oats in addition to swine and cattle. The next 10 years was involved in a variety of marketing positions including an internet startup company. During and since that time I gained experience as a business professor and have developed twenty plus on ground, blended and online courses for a number of universities. Academically I have an AS in Electro/Mechanical Technology, BA in Business Economics, an MBA and MS in Technology Management. I have been a past member of the American Marketing Association and earned a Professional Certified Marketers designation.

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Sustainable Agri-food Marketing (edX)

This course examines the principles and practices of sustainable marketing in the agri-food industry and marketing’s role in the creation and management of relationships with customers and other stakeholders.

Marketing Operations (edX)

Explore topics focusing on the historical development of marketing as well as the effects that global trade and technology has on marketing practices and operations. Overtime every industry evolves and marketing is no different. Social media in its various forms have led to a massive shift in the way [...]

Marketing - Delivering the Value Proposition (edX)

Examine the process of branding and its relationship to value creation. In today’s world consumers are constantly flooded by marketing efforts in every aspect of their lives. The best ideas, products, and solutions can only make an impact if they can reach the right audience, at the right time. [...]

Marketing Foundations (edX)

Examine the basic building blocks of marketing as a part of the overall business strategy. This foundational marketing course will give you an introductory understanding of marketing functions within an organization. Whether you are interested in marketing as a career or business topics in general this course will prepare [...]