Coursera

GetVirtual: How to Launch Your Online Business (Coursera)

Offered by University of California, Santa Cruz,

The GetVirtual (GV) online training series teaches future entrepreneurs how to launch their first online business by providing step-by-step guidance for launching a website, building a logo and understanding the basics of online social media marketing. Course participants will gain access to GV's project management templates designed to support basic business transactions from initial client intake to invoicing.

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Through a sequence of activities, videos and readings, GetVirtual lessons build business IQ as well as the entrepreneurial and leadership mindsets essential to small business owners. Learners will leave the course with a customer ready website, logo and a treasure trove of customizable business templates designed to forge a successful, professional relationship with new customers.

Syllabus

WEEK 1
Getting to Know Yourself as a Business Partner
This module is designed to teach you about your own mindset in relation to your business goals.

WEEK 2
Professional Profiles
How do you tell the story to the right audience at the right time?

WEEK 3
So, you Wanna Talk Business?
Let's talk about the GetVirtual Project Management process, business structures and key terms that help you communicate your business to clients and /or potential investors. All of this business talk goes hand-in-hand with effective communication strategies so you will learn lots of practical tips in this module. Get out your notebooks and let's go!

WEEK 4
Project Management and Close Out
Managing a project takes more time on pre-planning and communication than you might think!

Go to Class

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