Jul 11th 2016

English for Effective Business Writing (Coursera)

This course aims to improve your Business English writing skills by developing your use of vocabulary, grammar, understanding of different business writing genres, and your ability to write professional business documents. Skills learned in this course will be used in the cross-cultural communications course and help prepare you to produce the professional business documents in the Capstone project.

After completing this course, you will be able to:

- write business emails

- write an executive summary

- write persuasively in English

- adapt content to purpose, context and audience

- use appropriate style and tone of writing for business purposes

English for Effective Business Writing is course 2 of 5 in the Business English for Non-Native Speakers Specialisation.

This Specialization will introduce non-native speakers of English to methods for developing English language and communication skills for the workplace, doing business, cross-cultural understanding, and business case study analysis. You'll apply these skills in the final Capstone Project by analysing a current business case study and providing recommendations to a target audience in both presentation and written formats.