Learn the tools necessary for defining virtual community projects and how to share the project to gain buy-in, in a virtual setting. You can’t find a solution until you have a clear idea of what the problem is. Problems come in many different forms, but most community projects are complex and have invisible elements that become apparent as one begins the process of defining the scope of the situation. This course emphasizes the use of tools such as journey mapping, persona’s, testing tools, visualizations, ethnographic interviewing, thematic analysis, prototyping, stakeholder needfinding, and storytelling to understand the problem.

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The idea generation and testing phases are very important to the buy-in and successful nature of an application once implemented. Upon completion of this class, the learner will be able to walk through the process of problem definition and create a problem brief to share in a virtual network.

This course is part of the Leading Community Based Projects in A Virtual World Professional Certificate.

What you'll learn

- How to create personas for the community

- How to design surveys

- How to devise interview questions

- How to develop journey maps for constituents

- How to apply and interpret thematic coding

- How to work to tailor interventions to the community