FUN

Création d'entreprises innovantes : de l'idée à la start-up (FUN)

Offered by Université de Montpellier,
Création d'entreprises innovantes : de l'idée à la start-up (FUN)

La création d’entreprise innovante est une aventure. Ce challenge est composé d’étapes clés que nous explorerons ensemble dans ce MOOC. Ce parcours s’adresse à tous les passionnés de start-ups et d’innovation.

Ce MOOC est dédié à la création d’entreprises innovantes. Tous les types d’innovation sont intégrés, pas seulement l’innovation technologique mais aussi l’innovation en marketing, dans la relation client, dans le business model ou encore dans sa dimension sociale. Le MOOC concerne les innovations de produits mais aussi de services.

La création peut se représenter comme un parcours composé d’étapes clés : de l’idée au projet, du projet à sa réalisation. Ce MOOC se propose de décrire en 6 semaines chacune de ces phases essentielles à la réussite du projet entrepreneurial.

  • Comment évaluer la validité, la faisabilité d’une idée innovante ?
  • Comment passer de l’idée au projet grâce à un Business Model adapté ?
  • Comment monter un Business Plan financier ?
  • Comment financer l’entreprise innovante et quels sont les critères des investisseurs ?
  • Quels aides et conseils sont à la disposition des porteurs de projet ?

A l’issue de ce MOOC, les participants auront un aperçu clair du processus qu’est la création d’entreprise et l’avis de plusieurs experts du domaine. Ceux qui ont un projet de création auront les outils pour le concrétiser.
Il s’agit de la quatrième saison de ce MOOC, les trois premières ayant regroupé au total plus de 40 000 inscrits ! Parmi les nouveautés de cette session, vous pourrez découvrir des interviews sur le Business Model de l’ESS et le Business Model du digital. Un cas sur l’entreprise Naïo Technologies complètera également le contenu pédagogique.

Plan du cours

INTRODUCTION : Découverte de la plateforme FUN, de l'organisation et du déroulement du cours, des objectifs pédagogiques, intégrer la communauté du MOOC.
SEMAINE 1 : Introduction à la création d’entreprise
SEMAINE 2 : Le Business Model
SEMAINE 3 : Les points clés du Business Model
SEMAINE 4 : Le Business Plan
SEMAINE 5 : Financer l’entreprise innovante
SEMAINE 6 : Les aides et conseils

Go to Class
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