Coursera
Este curso te enseñará a desarrollar y ejecutar eficazmente campañas de marketing enfocadas en productos, servicios o iniciativas ambientales. Aprenderás a crear propuestas de valor sostenibles que beneficien a las marcas mientras minimizan el impacto ambiental.
Coursera
Dive into the world of international entertainment and sports marketing with our expert-led course. Gain insights into innovative strategies for expanding across countries and industries, essential for anyone looking to make a mark in these dynamic sectors. This course is designed for professionals seeking to understand and leverage the unique characteristics of global sports and entertainment markets.
Coursera
Embark on an exciting journey towards entrepreneurship with 'Essentials of Entrepreneurship: Thinking & Action'. This course is designed for aspiring entrepreneurs who want to understand the fundamentals of evaluating opportunities, creating innovative strategies, and developing a robust business plan. Gain the confidence and skills needed to start your entrepreneurial path or enhance your current role in any organization.
Coursera
Sumérjase en el mundo de las comunicaciones integradas de marketing con este curso que combina publicidad, RRPP, marketing digital y otras tácticas para construir una estrategia efectiva. Aprenderá a planificar y ejecutar campañas de marketing que resuenen con su audiencia objetivo.
Coursera
Este curso te guía a través del proceso crucial de posicionamiento en el mundo del marketing. Comprendemos las bases, técnicas y herramientas necesarias para establecer una identidad única y memorable para tus productos o servicios. Aprenderás a diferenciarte y captar la atención de tu audiencia objetivo.
Coursera
Sumérgete en la esencia del marketing con nuestro curso 'El Plan de Marketing'. Aquí aprenderás a diseñar una estrategia sólida y a implementar un plan efectivo para asegurar el éxito de tu marca. Desde definir al público objetivo hasta establecer el mix de marketing adecuado, este curso te guiará paso a paso.
Coursera
Unlock the secrets to successful marketing with our 'Forecasting Models for Marketing Decisions' course. Gain expertise in creating precise forecasting models, essential for inventory management, product planning, and strategic decision-making. Learn how to harness the power of Excel to predict future customer trends and optimize your marketing efforts.
Coursera
Dive into the world of survey analysis and gain critical marketing insights with this comprehensive online course. Master the art of gathering consumer feedback through surveys to inform your brand positioning, product development, and overall marketing strategy. Whether you're a seasoned marketer or just starting out, this course will equip you with the tools needed to make data-driven decisions that resonate with your target audience.
Coursera
Maximize your profits by mastering the art of pricing. This online course from Coursera, Cost and Economics in Pricing Strategy, teaches you how to set prices that optimize revenue through an understanding of cost-based economics. Taught by top-ranked Darden School of Business faculty and global pricing experts from Boston Consulting Group.