Learn how to apply statistical modelling techniques to real-world business scenarios using Python. In this course, you will learn three predictive modelling techniques - linear and logistic regression, and naive Bayes - and their applications in real-world scenarios. The first half of the course focuses on linear regression. This technique allows you to model a continuous outcome variable using both continuous and categorical predictors. This technique enables you to predict product sales based on several customer variables.
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In the second half of the course, you will learn about logistic regression, which is the counterpart of linear regression, when the response variable is categorical. You will also be introduced to naive Bayes; a very intuitive, probabilistic modeling technique.
This course is part of the Predictive Analytics using Python MicroMasters.
What you'll learn
In this course, you will:
Discover how predictive models influence real-world business scenarios
Translate business challenges into predictive modeling solutions
Develop experience with implementing theoretic models in Python
Syllabus
Week 1: Simple Linear Regression
Week 2: Multiple Linear Regression
Week 3: Extensions and Applications
Week 4: Introduction to Naive Bayes
Week 5: Logistic Regression
Week 6: Estimation and Comparison
Prerequisites
You should be familiar with an undergraduate level, or have a background, in mathematics and statistics. Previous experience with a procedural programming language is beneficial (e.g. Python, C, Java, Visual Basic).
Learners pursuing the MicroMasters programme are strongly recommended to complete PA1.1x Introduction to Predictive Analytics using Python and PA1.2x Successfully Evaluating Predictive Modelling on the verified track prior to undertaking this course.