Coursera

Administración Estratégica y Emprendedora (Coursera)

Offered by University of New Mexico,
Administración Estratégica y Emprendedora (Coursera)

Este curso utiliza un enfoque basado en la investigación para entender las fuentes de las ventajas competitivas en las compañias y otras organizaciones.

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Syllabus

WEEK 1: ¿Cómo se puede medir el éxito de un negocio?
WEEK 2: ¿Cómo influye el ambiente de un negocio en el éxito de una compañía?
WEEK 3: ¿Cómo puede una compañía desarrollar fuentes internas que le proporcionen una ventaja competitiva incomparable?
WEEK 4: ¿Cómo se puede predecir qué compañía será más competitiva?
WEEK 5: ¿Cómo pueden lidiar las compañías con las fluctuaciones del mercado? (Parte 1)
WEEK 6: ¿Cómo pueden lidiar las compañías con las fluctuaciones del mercado? (Parte 2)

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