Oct 17th 2016

Technology Commercialization, Part 1: Setting up your Idea Filtering System (Coursera)

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New ideas based on high-technology research have a high failure rate because they hit the ground running with lopsided priorities and misalignments. Students complete this course with an Innovation Creed (“Why are you doing this?”) and a customized Idea Filter (“Are you working on the right priorities?”)—2 simple tools that steer concept-stage commercialization to success.


Week 1 - Case for Action

Week 2 - Why so hard?

Week 3 - Customizing Your Filter

Week 4 - Discussing Filters from Different Creeds hard?