Survey Research Methodology (POK)

The course aims at providing Master Students, who are in the process of preparing their Master Thesis, with the basic knowledge about survey research methodology, which is a very popular and valuable method for collecting structured data from a high number of respondents. The course will cover the whole process, from the definition of the research model to data analysis, providing a high level overview.

The course is divided into four weeks and it will cover the following contents.

Week 1 - Introduction to Survey Research

Introduction to Research

Introduction to Survey Research

Survey Research Process

Week 2 - Survey design and data collection

Definition of the Research Model

Design of the Survey Instrument

Sample Design

Survey Administration

Week 3 - Results elaboration

Data Preparation

Data Analysis

Results Interpretation