Music Business Foundations (Coursera)

Music Business Foundations (Coursera)
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Music Business Foundations (Coursera)
This course has been developed to provide students with the latest instruction on the best way for creators, consumers, and facilitators to navigate the resurgence of one of the world’s most exciting industries: the music business. Three things are clear about today’s music industry: The consumption of music is expanding at the greatest rate in history and from the most portals ever imagined, the cost of producing music is decreasing, and the number of artists creating and seeking to expose their work and develop careers through the Internet has increased dramatically.

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Whether you’re a music creator, consumer, or facilitator of this process, you’ll want to understand the history, underpinnings, and basics of the music business.

Course author John Kellogg - administrator, educator, entertainment lawyer, performer, and radio and television personality - offers students the opportunity to learn the fundamental principles of the developing new music business, for now and into the future.

What you'll learn:

-- The basic history of the music industry and today's business trends

-- How recording agreements are formulated

-- The basics of copyright law as it pertains to the music business

-- The role of agents, managers, attorneys, and specific business entities

This course is part of multiple programs

This course can be applied to multiple Specializations or Professional Certificates programs. Completing this course will count towards your learning in any of the following programs:

- Music Business Specialization

- The Business of Music Production Specialization


WHAT YOU WILL LEARN

- Analyze recording contract provisions

- Assess the various rights that make up the copyright bundle of rights

- Discuss the roles of the personal manager, business manager, road manager, agents, road crew, and attorneys

- Examine the importance of having written agreements that outline the duties and obligations of various parties


Syllabus


WEEK 1

The Music Industry

This week, you'll learn about the history of the music industry, dating back to 1900. You'll also learn about recent technological advances have changed the music industry.


WEEK 2

Recording Agreements

This week, you'll learn the ins and outs of recording agreements and why they are important. You'll learn what royalties and advances are and how they are calculated. You'll also learn about 360 degree or "all-in" deals.


WEEK 3

Copyright Basics

This week will focus on copyright law. You'll learn about the history of copyright. You'll learn about the various types of rights and when copyright infringement occurs. You'll also learn how to register your creative works with the United States Copyright Office.


WEEK 4

Managers, Agents, and Attorneys

This week outlines the various roles in the Music Business Team - Managers, Agents, and Attorneys. You'll also learn how to negotiate a contract for each of these roles.



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Course Auditing
33.00 EUR/month

MOOC List is learner-supported. When you buy through links on our site, we may earn an affiliate commission.