Stefanie Herbst

 

 


 

Stefanie was after her degree in business administration (major: tourism, marketing & Controlling) at the FH West Coast / Harz University for more than six years as a marketing coordinator at the Superfast Ferries. Since 2006, she now works as a product manager for online degree programs at the University of Lübeck and the online degree programs of the Virtual High School (merger of 9 colleges). The coordination of program development under construction of the four courses of the joint project LINAVO the colleges in Schleswig-Holstein is part of her job. Extensive teaching experience in online teaching she gained a mentor in the training for the oncampus GmbH (subsidiary of Applied Sciences Lübeck) and constantly trained her in this area.




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May 6th 2014

Dieser Kurs vermittelt die Grundzüge des Marketing und gibt einen Überblick hinsichtlich der entsprechenden Konzepte, Strategien und Werkzeuge. Im Zentrum des Kurses stehen vier Themenbereiche: Produkt-, Kommunikations-, Preis- und Distributionspolitik.

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