Chinese Consumers

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Doing Business in China Capstone (Coursera)

Apr 29th 2024
Doing Business in China Capstone (Coursera)
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Doing Business in China Capstone enables you to apply your skills to real business challenges. You’ll use your newly earned business skills to identify, explore and evaluate a real opportunity involving products. In this capstone, you are the business consultant working for a well-established “HON / wellness” company. [...]

Selling to Chinese Consumers (Coursera)

This course is designed to help learners sell their products, goods and services to Chinese consumers. To achieve this goal, the course will use evidence-based research in psychology, economics, legal studies and marketing to help learners understand the historical, economic and legal contexts of doing business in China and [...]